Technical Promotions Lead - APAC Data Center Segment

Overview

Design and execute technical promotional activities for ABB's data center segment in APAC.

Key Responsibilities

• technical support
• customer training
• promotional campaigns
• market strategy
• stakeholder engagement
• product demonstrations

Tasks

-Ensuring efficient marketing activities and strong value proposition to customers by using effective promotional techniques. -Providing support to customers, particularly consultants, engineering firms, and architect offices, in project development and technical problem- solving. -Aligning the promotional strategy and activities plan with the overall segment strategy and sales activities plan and driving the demand for ABB products and solutions in the Datacenter segment. -Working closely with segment account managers in driving and mapping pipeline opportunities and connect the opportunity stakeholders to relevant ABB solutions. -Establishing and maintaining effective long-term relationships with target group customers and stakeholders to understand their needs and to ensure they are well-informed of the ABB product, systems, services offering, features, and benefits. -Creating plans for target audience visits and conduct regular status reviews, including analyzing and deriving the insights and output of the visits. -Supporting directly and/or with local technical promotions and product management teams in providing the Sales organization on-time and quality technical support and technical training to the target audience resulting in high customer satisfaction. -Implementing proactive promotional activities, including technical presentations, demonstrations, seminars, educational material, and technical development of projects and solutions for the segment stakeholder group. -Conducting and organizing appropriate training interventions to educate the target audience on ABB products, systems, services, and offerings. -Ensuring a positive experience for the customer target group throughout the promotion activities.

Requirements

• electrical engineering
• data center
• electrical distribution
• product solutions
• public speaking
• proven experience

What You Bring

-Ability to demonstrate your experience in driving specification and product solutions and creating demand. -Degree in Electrical Engineering or equivalent experience or related engineering degree. -You have demonstrable/proven experience in the Data Center segment in electrical distribution. -You are at ease communicating to large groups, presenting at events or keynotes and comfortable engaging at all levels of an organization -You have a working knowledge of the Data Center segment electrical solutions, designs and needs. Ideally you are from within the datacenter segment electrical industry community or similar.

People Also Searched For

About Abb

-A global technology leader with a rich history of innovation. -Focuses on electrification, automation, robotics, and digitalization for global industries. -Delivers solutions to improve productivity, energy efficiency, and sustainability. -A key player in sectors like utilities, transportation, manufacturing, and infrastructure. -Notable projects include electrification of rail networks, automation in factories, and energy-efficient grid solutions. -Continues to lead in integrating cutting-edge technologies, combining the digital and physical worlds.

Sector Specialisms