Digital Retention Manager, Churn Prevention

Overview

Drive digital retention, prevent churn, and optimize subscription renewal experiences.

Key Responsibilities

• subscription management
• retention strategy
• data analysis
• reporting
• customer segmentation
• digital experience

Tasks

-Lead digital efforts within +/- 90 days of expiration, to maintain paid subscribers by optimizing self-service experiences for renewal checkout, auto-renew settings, payment options, and resubscriptions -Develop strategies for hand-offs to customer support, sales or customer success for high-value at-risk customers across the digital journey -Develop strategies and experiences to bolster retention, prevent churn, and rescue at-risk customers across the paid customer journey -Improve the subscription cancellation experience to offer alternative retention paths and offers to build trust and loyalty with our customers -Produce reports and presentations for stakeholders and leadership, being a subject matter expert for our digital retention and self-service initiatives -Optimize for "last mile" saves and late renewals through programs, tests, and cross-team marketing initiatives to meet our financial targets and enhance customer experiences, overseeing implementation across teams -Synthesize qualitative and quantitative data to define market requirements, prioritize needs, create success definitions, and collaborate with technical teams to build and launch compelling subscription management "products" -Tailor digital subscription management experiences for different customer segments and personas, ensuring an understanding of their desired outcomes

Requirements

• stakeholder mgmt
• project mgmt
• figma
• asana
• 5+ years
• digital marketing

What You Bring

-Proven track record in stakeholder management, project management, and communication -Experience working globally and/or in the technology industry with the ability to work independently -Proficiency in programs such as Microsoft Word, PowerPoint, and familiarity with collaboration tools like Zoom, Slack, Microsoft Teams, Asana, Mural, and Figma -5+ years' experience in digital, product, or eCommerce marketing in B2B or SaaS companies -Ability to align to strategic objectives by using qualitative and quantitative analytics -Excellent visual presentation skills, with experience influencing within a matrixed organization -Experience developing and continually optimizing retention programs

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Benefits

-This is a remote position, with limited travel required

About Autodesk

-Pioneered software for 2D and 3D design, revolutionizing industries. -Known for products like AutoCAD, it reshaped architecture, engineering, and manufacturing workflows. -Empowering creators in fields from construction to digital media, enabling more innovative designs. -Develops tools used in iconic projects, from skyscrapers to blockbuster movies. -Pushes the boundaries of design technology, leading the way in artificial intelligence and automation. -Software is a cornerstone in diverse sectors, from industrial to infrastructure, energy, and entertainment. -Cloud-based solutions streamline design processes and foster real-time collaboration across industries. -A leader in 3D design software, with solutions powering projects in every corner of the globe. -Committed to shaping the future of digital design, bringing complex visions to life.

Sector Specialisms