VP of Construction Sales and Marketing

Overview

Designs and scales a revenue engine linking sales, marketing, estimating, ops, and finance.

Key Responsibilities

• crm management
• process automation
• forecasting
• pipeline metrics
• eos scorecards
• kpi dashboards

Tasks

Systems Ownership and Process Mindset • Serve as the owner of the sales process and CRM platform, ensuring clean data, meaningful reporting, and visibility across departments. • Partner with Finance, Operations, and Marketing to build repeatable, transparent workflows that enhance forecasting accuracy and margin clarity. • Develop automation and process improvements to reduce manual effort and increase speed to revenue. • Ensure sales and marketing initiatives are measurable, integrated, and directly tied to qualified opportunities. Forecasting, Pipeline, and EOS Integration • Own the company-wide forecasting process, ensuring accuracy, discipline, and alignment between Sales, Estimating, and Finance. • Monitor pipeline health metrics — including lead velocity, hit rate, and gross margin variance — to guide strategic decision-making. • Own and maintain all Sales and Marketing Rocks and Scorecards in the EOS framework. • Participate in company Leadership L10 meetings and ensure departmental L10s drive alignment, accountability, and cross-functional communication. • Ensure all department KPIs are visible in Ninety dashboards and reviewed weekly for data-driven execution. The Director of Sales and Marketing is an architect of growth responsible for building and leading a scalable revenue engine that connects Sales, Marketing, Estimating, Operations, and Finance. This leader designs systems, processes, and accountability structures that enable consistent, measurable performance across markets. Beyond driving activity, the Director of Sales ensures the organization has the data, tools, and playbooks necessary to sustain long-term growth and profitability. The Director of Sales and Marketing exists to design and scale Stancil’s revenue engine, ensuring every dollar of growth is predictable, profitable, and aligned with the company’s long-term strategic plan. This role ensures Sales and Marketing are fully integrated with Estimating, Operations, and Finance to deliver the right work, at the right margin, with the right partners. Operating within the EOS framework, the Director owns sales and marketing rocks and scorecards, participates in leadership L10 meetings, ensures departmental L10s drive alignment, and maintains KPI visibility within Ninety dashboards. This position is both strategic and structural — accountable for building the systems, metrics, and culture that make growth sustainable.

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About Specialized Recruiting Group - Charlotte, Nc

-With deep roots in Charlotte, NC, the company offers customized staffing solutions tailored to diverse industries. -Their expertise spans a range of fields including industrial, healthcare, engineering, and administrative roles. -The company focuses on helping businesses identify top talent and matching individuals with positions that fit their skills and career goals. -Their recruitment process involves thorough vetting, ensuring both candidates and companies find the perfect match. -The team builds a reputation for delivering high-quality staffing solutions that make a real difference to clients' operations. -The team’s industry knowledge and personalized approach set them apart from standard staffing agencies. -They serve a variety of clients, from startups to large corporations, providing staffing for short-term, long-term, and permanent roles.

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