Digital Communication Specialist

Overview

Strategize and execute digital/social media video content for brand awareness & recruiting.

Key Responsibilities

• content creation
• social scheduling
• paid promotion
• video production
• analytics reporting
• budget management

Tasks

-Write content for social media posts and assist with content for emails, blog posts, campaign deliverables, video scripts, and any other projects as requested. -Establish and maintain positive and productive work relationships with all staff, customers and business partners. -Assist in the creation and strategy for branch office social media as needed. -Assist with scheduling and monitoring organic social media content. Assist in initiating deployment with paid content distribution through our digital marketing agency by organizing and preparing content. -Create and lead virtual social media and content training classes as needed. -Assist in measuring and compiling social media reports. Analyze results and offer solutions to align with the desired outcome and direct new strategies as appropriate. -Budget management related to social media platforms and promoted organic posts. -Follow the company HR Policy, the Code of Business Conduct and all subsidiary and department policies and procedures, including protecting confidential company information, attending work punctually and regularly, and following good safety practices in all activities. -Provide virtual and/or in-office support at the office level, and offer assistance to Regional Marketing Managers at the agent level. -Plan, film, and edit video content and strategy for organic social media, including Reels and TikTok, paid social campaigns, and projects as requested. -Perform any additional responsibilities relating to social media, video, or marketing as requested or assigned. -Meet all performance and behavior expectations outlined in the company performance appraisal form or communicated by management. -Remain up-to-date on platforms and recommend new tools when relevant. -Plan calendar and strategy for external digital communications with a focus on social media and video content. -Travel to offices, listings, events, etc. as needed to capture video content for social media.

Requirements

• social media
• adobe premiere
• video production
• project management
• microsoft office
• marketing degree

What You Bring

-Strong knowledge of popular social media platforms such as Instagram, TikTok, Facebook, LinkedIn, and YouTube. Familiar with creating content specific to platforms, including trending videos and other content. -Ability to provide technical support to agents, office staff, and leadership on popular social media platforms. -Strong knowledge of Adobe Premiere or other video editing software. -Strong knowledge of filming with professional cameras, iPhones, microphones, drones, and lighting. -Effective analytical and problem-solving skills. -Project management skills; ability to prioritize and handle multiple tasks and projects concurrently. -Must have access to a reliable personal vehicle for work-related travel as needed. -Must have access to a reliable vehicle and ability to travel on a daily basis through assigned territory on a scheduled or unscheduled basis. -Must possess and maintain valid driver’s license and vehicle insurance. -Strong presentation skills. -Strong computer skills; proficient in Microsoft Office products, Basecamp, or similar project management systems. -Must possess a valid driver’s license and proof of current vehicle insurance. -Bachelor’s degree in marketing, communications, business administration, or related field; or equivalent work experience and knowledge. -Effective oral and written communication skills. -Canva. Basic knowledge of Photoshop, graphic design, and/or video editing is a plus. -5+ years of marketing experience. -Strong knowledge of social media scheduling platforms, such as Later. -Ability to prioritize and manage an evolving schedule, both virtually and in person. -Strong strategic communications planning to increase internal and external engagement.

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About Homeservices Of America

-Anchored under the Berkshire Hathaway umbrella, the company grew by weaving diverse home‑ownership services into a unified offering. -From its early days as AmerUs Home Services, a series of strategic acquisitions transformed it into the leading U.S. residential brokerage by transaction volume. -Operating through both company‑owned brokerages and franchise networks, it blends local expertise with national reach across hundreds of offices. -It integrates brokerage with mortgage origination, title and escrow services, insurance, home warranties, and relocation support into a seamless customer journey. -Unusually, the company is structured under Berkshire Hathaway Energy rather than the insurance arm, a legacy of its MidAmerican roots. -Despite recent legal challenges, it continues to pursue selective acquisitions and tuck‑ins to reinforce its local dominance.

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