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Brand and Product Marketing Intern - Summer 2026

Stanley Black & Decker, Inc.

The Role

Overview

Assist in brand marketing strategy, data analysis, and product lifecycle support for SBD brands.

Key Responsibilities

  • product maintenance
  • brand strategy
  • data analysis
  • portfolio support
  • lifecycle analysis

Tasks

-Assist in the maintenance of major product lines in retail, commercial, and industrial settings. -Support the development and execution of brand marketing strategies as aligned to respective brand guidelines. -Successfully manages strong academics alongside extracurricular activities. -Data collection and analysis: Assist in collecting and analyzing consumer data from various sources, such as surveys, market research reports, and customer feedback, to identify patterns, trends, and consumer preferences. -Provide support to senior leaders related to project portfolio management within cross-functional teams. -Aids in analysis of the product lifecycle process.

Requirements

  • rising junior
  • 2027 grad
  • strong academics
  • marketing
  • problem solving
  • time management

What You Bring

-Be a rising junior or senior with a target graduation date of 2027 or 2028. -Maintains strong academic credentials. -Actively pursuing a degree in Marketing, Graphic Design, Communications, Business Administration, Business Analytics, Consumer Behavior, Informatics, or other related fields. -Exemplifies strong collaboration, excellent time management, problem-solving capabilities, strong written and verbal communication skills, and a basic knowledge of marketing principles and concepts.

Benefits

-A flexible schedule featuring a max of 40 hours. -Opportunity for career advancement upon graduation. -Competitive compensation and career development opportunities.

The Company

About Stanley Black & Decker, Inc.

-Operates across two main domains: tools & outdoor products (power tools, hand tools, lawn & garden) and industrial solutions (engineered fasteners, infrastructure attachments). -Its brands – including DEWALT®, CRAFTSMAN®, STANLEY®, BLACK+DECKER® and Cub Cadet® – are staples on construction sites, in workshops and homes worldwide. -Typical projects range from consumer DIY kits to supplying fastening systems for automotive assembly lines and supporting infrastructure work on bridges and roads. -The company stands out for its deep roots dating back to wartime production for WWII. -It continues to innovate, launching hundreds of new products annually and pushing digital jobsite tools and electrification in power tools. -An unusual fact: it claims leadership in both household hardware and advanced fastening technologies—covering everything from consumer gadgets to industrial-grade applications.

Sector Specialisms

Industrial

Manufacturing

Security Solutions

Access Control

Maintenance, Repair & Operations (MRO)

Smart Factory Solutions

Outdoor Products

Residential

Commercial

Infrastructure

Healthcare

Agricultural Machinery

Power Tools

General Purpose Machinery

Security Integration Systems

Alarm Systems

Surveillance Technology

Emergency Response

Automotive

Hand Tools

Engineered Fastening

Healthcare Solutions

Transport

Utilities

Commercial Buildings

Water Resources