Marketing Operations Analyst

Overview

Analyzes marketing data, maintains tools, and creates reports to support BD and marketing.

Key Responsibilities

• kpi monitoring
• report generation
• data analysis
• dashboard management
• tool maintenance
• requirement gathering

Tasks

-Working with Marketing and BD Leadership, establish marketing Key Performance Indicators (KPIs) and monitor campaign effectiveness to track progress toward marketing and business goals -Prepare monthly marketing reports and maintains the reporting tools (such as dashboards) by collecting, verifying, analyzing, and summarizing information. -Research and monitor competitor services, products, pricing, sales, and marketing strategies to gain a competitive edge. -Gather and analyze data on client preferences, demographics, purchasing habits, CIP budgets, and market conditions to understand customer needs and market opportunities. -Analyzes raw data to uncover insights and trends, then compile this information into clear, concise reports and compelling dashboards and presentations for stakeholders. -Train end users on new application features, as needed. -Maintain tools and systems including recognizing opportunities for improved efficiency or effectiveness, researching, and resolving system issues, and maintaining system integrity. -Work with the Business Development/Marketing, Internal Operations and Client Service leadership and to gather and document business case, scope, and requirements for initiatives related to data tools and processes. -Verify existing tools are producing accurate and relevant information on a routine basis. Effectively gather requirements and communicates to key stakeholders during development and maintenance of data tools and processes. Responsibilities include understanding user needs and proposing appropriate analytical solutions.

Requirements

• excel
• powerbi
• dynamics crm
• sharepoint
• project management
• 2-5 years

What You Bring

-Ability to communicate data analysis with clarity and precision. -Ability to manage research projects from planning to completion, ensuring timely delivery of results. -Experience in task and project management methodology is preferred. -Proactive, committed team player and who will coordinate with IT, Accounting, Engineering, Human Resources and Document Processing. -Detail-oriented and results driven. -Ability to excel within collaborative team environment with minimal supervision. -Ability to prioritize effectively. -Strong analytical and problem-solving skills. -Proficient with MS Office Suite and extensive Excel experience. -Experience in designing and executing various primary and secondary research methods. -Strong proficiency in analyzing quantitative and qualitative data and using statistical tools. -2 - 5 years' experience as a business analyst, marketing analyst, reporting analyst, or similar role. -Proficient with Business Intelligence Tools such as Dynamics CRM, BST, PowerBI, Power Apps, SharePoint platform, etc.

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About Carollo Engineers

-Founded with a singular focus on water and wastewater infrastructure, the company has grown into a recognized leader in the industry. -Excels in providing innovative engineering solutions for water resources, water treatment, and wastewater systems across the U.S. -Works on major projects including large-scale water treatment plants, wastewater infrastructure, and complex pipeline networks. -Specializes in consulting, design, construction management, and project delivery, ensuring water systems are efficient and sustainable. -Has a team of highly skilled engineers known for technical expertise and commitment to advancing water technologies. -Operates in both municipal and private sectors, transforming communities through robust and reliable water and wastewater systems. -Has a strong U.S. presence and is often called upon for international water infrastructure projects. -Offers a diverse project portfolio from small-scale residential systems to large urban water networks, demonstrating versatility.

Sector Specialisms