
Bismarck - LF - Assistant Event Marketing Manager
Leaf Home
The Role
Overview
Lead event marketing team to generate leads via local events and manage budgets.
Key Responsibilities
- budgeting
- event scheduling
- lead generation
- team management
- metrics reporting
- marketing initiatives
Tasks
-Responsible for budgeting and staffing for identified local events. -Identify, schedule, and plan event calendar for a team of event marketers in assigned territory. -Attend trade shows, home shows, fairs, festivals, and community events, and manage event marketing team in generating new sales leads. -Travel within the assigned territory as needed. -Assist in distributing event marketing material and equipment set up and tear down. -Assist in the development of timelines, organizational plans, and internal communications for cohesiveness and transparency in local market. -Recruit, hire, train, and develop Event Marketers and create accountability through established goals and KPIs. -Collaborate with the local Sales Operations and Installation Managers to grow brand presence within the local market. -Responsible for exceeding sales lead quotas based on established KPIs. -Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates. -Track and report event metrics to evaluate performance and ROI of events. -Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up.
Requirements
- microsoft office
- bachelor's
- lead generation
- event marketing
- driver's license
- travel
What You Bring
-Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality. -25%-50% domestic travel required. -Bachelor's degree preferred, or equivalent combination of education, training, and experience. -Knowledge of current best practices and new strategies for event marketing. -Experience recruiting, onboarding, and training marketing and show staff. -Normal office environment and field office/manufacturing/construction environment. -Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first. -Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access). -Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status). -Experience in lead generation and/or experiential marketing. -Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection. -Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately. -Must have reliable transportation to/from job site to perform job duties. -Experience within event marketing or a related field. -Experience in home improvement event marketing. -Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.” -Ability to work evenings and/or weekends and pre-scheduled events. -Must hold a valid driver’s license. -Previous management position in direct-to-consumer marketing. -Medium work. Exerting up to 50 pounds of force occasionally, and/or up to 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects. -Detail-oriented and can focus on the task at hand by finding the most efficient and effective pathway to completion. -Experience with limited/single market budgeting and planning in multiple markets.
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The Company
About Leaf Home
-offering industry-leading products -With a focus on gutter protection, windows, and energy-efficient solutions, serves homeowners across the U.S. -specializes in creating products that enhance homes and protect them from weather-related damage -Typical projects involve installing seamless gutters, leaf guards, and energy-efficient windows, with an emphasis on long-lasting solutions -has expanded rapidly, growing from a small startup to a nationally recognized name in the home improvement industry -committed to making homeownership easier by providing innovative solutions backed by excellent customer service
Sector Specialisms
Gutter Protection
Bathroom Safety Upgrades
Stairlifts
Cabinet Refacing
Decking
Window Replacement
Door Replacement
Water Solutions
Safety Solutions
Home Enhancements
Visa Sponsorship
-no visa sponsorship; must be authorized to work in the us without sponsorship.
