Regional Marketing Field Coordinator

Overview

On‑site marketing coordinator supporting sales, events, signage, and community outreach for home communities.

Key Responsibilities

• signage inventory
• event logistics
• vendor coordination
• mls monitoring
• photography support
• color updates

Tasks

-Act as a liaison between sales, operations, and the regional marketing team to ensure flawless execution. -Plan and execute on-site logistics for local marketing events including grand openings, broker events, sales promotions, and open house weekends. -Partner with approved signage vendors for installs, removals, and updates. -Coordinate, track, and maintain signage inventory across assigned divisions. -Manage and organize the marketing closet with current branded materials. -Serve as the primary marketing resource for Sales leaders and NHCs in the field. -Support Quick Move-In (QMI) homes with accurate signage, post and monitor MLS listings, and oversee community photography. -Oversee community launch execution, including WHC office set-up in partnership with regional and national merchandising teams, Self-Guided Tour (SGT) install/removal, and basic office systems. -Fulfill NHC requests for flyers, and collateral to support sales activity in partnership with regional teams. -Support national and regional campaign rollouts at the local community level. -Support regional content teams with requests for photography of homes, models, local area, testimonial and lifestyle photography as necessary. -Oversee exterior/interior color selection updates.

Requirements

• bachelor's
• marketing coordinator
• canva
• airtable
• microsoft office
• communication

What You Bring

-Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams. -Strong organizational and time management skills; able to manage multiple deadlines across various job types. -Bachelor of Science or Arts degree or equivalent preferred. High school diploma or GED required. -Proven work experience as a Marketing Coordinator. -Comfortable with digital tools and platforms (e.g., MLS, Canva, Airtable). -Computer skills and competencies are required. -Knowledge of Microsoft office applications is required. -Resourceful and solution oriented. -Experience in home building, real estate, or consumer- facing industries is a plus. -0 - 2 Years of experience required.

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Benefits

-Travel: Weekly community-level travel within assigned division / market.

About Lennar

-Known for its focus on affordability and quality. -Builds homes in a wide range of communities from first-time homebuyers to luxury estates. -Integrates technology into homes, offering smart home solutions for modern living. -Notable projects include large-scale suburban communities and mixed-use developments, focusing on sustainability and convenience. -History includes several notable acquisitions, expanding its capacity to build homes nationwide. -Continues to innovate with a focus on reducing construction costs and increasing home energy efficiency. -Specializes in land development, mortgage services, and title insurance, creating a comprehensive approach to homebuilding.

Sector Specialisms