Marketing Specialist

Overview

Drive strategic marketing, branding, and digital outreach for a geotechnical drilling firm.

Key Responsibilities

• performance tracking
• trade events
• campaigns
• client relations
• proposal development
• digital media

Tasks

-Monitor & Adapt: Track marketing performance and industry trends to keep strategies fresh and effective. -Expand Our Reach: Identify and coordinate trade shows and conferences, ensuring Crux stands out as an industry leader. -Develop campaigns that highlight Crux's culture, career opportunities, and employee success stories to attract top talent -Proactively build and maintain relationships with current and prospective clients to generate new business opportunities -Work on high-profile projects that push the boundaries of engineering and innovation. -Collaborate Across Teams: Partner with estimating and management to craft winning proposals and technical presentations. -Drive Digital Engagement: Manage our website, email marketing, and social media presence to keep Crux at the forefront of industry conversations. -Lead Strategic Marketing Initiatives: Design and execute marketing plans that connect potential clients and showcase Crux’s expertise. -Create Impactful Content: Develop print and digital materials, including technical papers, brochures, and video/photo assets that highlight our projects and capabilities.

Requirements

• bachelor's
• self-directed
• interpersonal
• construction
• web design
• microsoft office

What You Bring

-Education: Bachelor’s degree in business administration, Marketing, or related field. -Attributes: Self-directed, highly organized, detail-oriented, and ready to travel 3–5 days per month. -Bonus: Strong interpersonal skills and a knack for building relationships with industry publications. -Experience: Prior exposure to construction preferred; familiarity with photo/video editing and web design tools is a plus. -Skills: Exceptional communication and technical writing abilities; proficiency in Microsoft Office Suite.

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About Crux Subsurface, Inc.

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