Regional Leasing Director

Overview

Lead leasing and marketing strategy across multiple student housing properties.

Key Responsibilities

• leasing strategy
• marketing plans
• performance metrics
• compliance audits
• reporting
• training

Tasks

-Partner with Community Managers and Assistant Community Managers to monitor velocity, identify challenges, and implement corrective strategies -Act as the primary leasing and marketing leader for assigned properties, ensuring strategies are executed consistently and effectively -Serve as a liaison between corporate leadership and site teams, ensuring alignment on goals and initiatives -Ensure timely submission and accuracy of required leasing and marketing reports -Review and approve property marketing calendars, promotional campaigns, and recommend effective rate strategies -Partner with revenue management and marketing teams to ensure property pricing, promotions, and positioning remain competitive -Lead workshops, site visits, and regional trainings on leasing strategies, prospect engagement, and technology tools -Ensure compliance with all University Partners policies, procedures, and brand standards -Monitor leasing velocity and key performance metrics across assigned properties, reporting findings to leadership -Develop, implement, and oversee property-specific marketing and leasing plans aligned with portfolio objectives -Train, mentor, and coach on-site leasing teams to ensure best-in-class sales performance and customer experience -Audit compliance with company policies, procedures, and brand standards -Promote a culture of accountability, teamwork, and high performance across leasing teams

Requirements

• entrata
• crm
• microsoft office
• bachelor's degree
• student housing
• analytical

What You Bring

-Experience with Entrata or equivalent property management software; CRM and digital marketing tools a plus -Excellent written and verbal communication skills; able to present effectively to both small and large groups -Coachable, enthusiastic, and adaptable; able to thrive in a fast-paced environment -Strong analytical skills with the ability to interpret data, trends, and market conditions -Proficiency in Microsoft Office with the ability to learn new software quickly -Strong organizational skills with the ability to manage multiple priorities across a large portfolio -Significant travel (40–60%, depending on leasing season) required to support site teams, evaluate market conditions, and identify opportunities -Proven ability to lead, motivate, and coach leasing teams -3+ years of student housing experience required, including a minimum of 2 years managing multi-state leasing and/or regional responsibilities in student housing -Able to work calmly and effectively under pressure while managing competing priorities -Able to maintain confidentiality and handle sensitive information with discretion -Bachelor’s degree (B.A.) from a four-year college or university required; or an equivalent combination of education and multi-site student housing experience -Effective team player; collaborates well across functions and levels

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About University Partners

-Using a data-driven thematic acquisition strategy, it identifies markets and assets with upside others often overlook. -It operates as a vertically-integrated platform, combining acquisition, development, and management under one roof. -Their financial strength and capital partnerships enable swift deployment and outsized returns in the student housing sector. -Typical projects span ground-up developments and lease-ups to repositioned communities near major universities. -Specialists on the team oversee everything from asset selection and underwriting to lease-up supervision and community operations. -A standout: they offer in-house training across all levels, maintaining consistency and quality across every property. -Despite being lean in headcount, their entrepreneurial culture and strong track record fuel rapid growth and innovation.

Sector Specialisms