Marketing Director

Overview

Lead marketing strategy, brand, digital, AI integration, and team for growth.

Key Responsibilities

• digital marketing
• ai integration
• crm management
• data analytics
• brand management
• campaign execution

Tasks

o Work closely with other departments, including leasing, IT, and customer service, to ensure alignment and support for o Develop and implement comprehensive marketing strategies to increase occupancy rates and enhance brand visibility. o Ensure consistent messaging and branding across all marketing materials and communications. o Foster a collaborative and innovative team culture that encourages creativity and high performance. o Lead the development and execution of digital marketing initiatives, including SEO, SEM, email marketing, and social print, and events. o Implement the Generative Engine Optimization program to enhance the digital marketing strategy, lead generation, o Oversee the training and support of the marketing team in using marketing systems and software. o Oversee the creation and execution of marketing campaigns across various channels, including digital, social media, o Integrate AI technologies into the CRM and other marketing software to automate data collection, analyze customer o Maintain and enhance the company's brand image and reputation within the military and multifamily housing sector. o Communicate marketing plans, progress, and results to senior management and other stakeholders. o Analyze market trends and competitor activities to identify opportunities and threats, and adjust marketing strategies o Collaborate with internal teams to develop and promote brand guidelines and standards. management, and enhance customer service. The ideal candidate will be responsible leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns. o Lead and mentor a team of marketing professionals, providing guidance, support, and professional development o Set clear goals and performance metrics for the marketing team and regularly review progress. o Coordinating pricing and contracts with the Procurement Department. o Utilize data analytics to measure the effectiveness of digital marketing efforts and optimize campaigns for better o Oversee marketing systems and software to streamline marketing efforts and improve company efficiencies. o Build and maintain relationships with external partners, vendors, and industry organizations. o Stay updated on the latest digital marketing trends and technologies to keep the company at the forefront of the o Implement and manage online leasing and CRM systems to streamline customer interactions, improve lead

Requirements

• digital marketing
• ai technologies
• bachelor’s
• mba
• leadership
• 7-10 yrs

What You Bring

o Ability to maintain a high degree of confidentiality and integrity. o Ability to operate a motor vehicle (valid license and insurance required). May require use of personal vehicle. behavior, and provide predictive analytics for better decision-making. o Excellent leadership, communication, and interpersonal skills. o Must have effective time and task management skills. o Minimum of 7-10 years of experience in marketing, with at least 5 years in a leadership role within the multifamily Proven track record of developing and executing successful marketing strategies and campaigns. o Creative thinker with a strategic mindset and strong problem-solving abilities. o Ability to be a positive team player and contribute to the team environment effectively and positively. o Strong attention to detail is critical. o Bachelor’s degree in marketing, Business Administration, or a related field; MBA preferred. o Proficiency and working knowledge of technology, systems, and software. o Strong knowledge of digital marketing, software and systems, and AI technologies. o Must have skills in customer service, problem-solving, decision-making, and written and verbal communication with a high level of organization and balance. o Ability to be self-reliable and take initiative and ownership with assigned tasks and responsibilities. o Ability to analyze data and make data-driven decisions.

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Benefits

**Vacation and sick time are based on the employee's hire date. Pay Range: $100,000/Yr - $125,000/Yr Plus 20% Bonus & ESOP (Employee Stock Ownership Plan) * Medical/Dental/Vision insurance eligible after 30 days of full-time employment. -Life and AD&D Insurance -40 hours Paid Sick Leave per year** -10 Paid holidays per year -401k Retirement Plan w/company match -80 hours Paid Vacation per year** -Incentive Bonus Program -Medical/Dental/Vision Platinum Level Insurance Benefits* -Employee Stock Ownership plan

About Liberty Military Housing

-Focused on providing safe, comfortable, and sustainable housing for service members and their families. -The company plays a vital role in supporting military readiness by ensuring that service members can focus on their missions without housing worries. -A leader in military housing, Liberty Military Housing is known for its responsive customer service and community-focused approach.

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