Proposal Director

Overview

Lead proposal development, branding, and marketing strategy for life sciences AEC firm.

Key Responsibilities

• content management
• proposal process
• crm adoption
• branding
• bid submission
• data analysis

Tasks

-Serve as the chief content steward for pursuit-related materials, overseeing the creation, updating, and maintenance of items such as project descriptions, team resumes, firm qualification (quals) packages, project profiles, and presentations. -Refine the current proposal process, focused on addressing gaps, driving efficiencies, streamlining functionality, ensuring continuous improvement, and mapping to CRM system adoption as needed. -Partner closely with the Marketing Director to ensure strategic messaging and boilerplate language are consistent across all proposals and firmwide external communications. -Conduct post-submission and post-award lessons-learned sessions to continuously refine the proposal process and improve the firm's win rate for competitive bids. -Enhances the aesthetic appeal of competitive bids with cohesive, consistent branding, new templates, infographics, imagery, and overall graphics. -Mentor and train technical staff and any ancillary personnel on effective proposal writing and firmwide pursuit processes. -Act as a key champion for CRM adoption within the Marketing/BD function, providing input on system configuration and assisting in the training and guidance of team members. -Collaborate with the Marketing Director with ad-hoc support for broader firm marketing initiatives, including key client events, awards submissions, and providing content/aesthetic input for website development. -Direct the final production and submission of competitive bids, guaranteeing timely delivery and adherence to all client requirements. -Provide input into overall BD strategy by analyzing pursuit data and market trends, helping to refine target client profiles and service line positioning. -Working with the Marketing Director, lead brand identity/audit/revitalization efforts; ensure brand aesthetic and graphic consistency in all submitted documents and deliverables at Genesis; and work diligently to ensure new brand aesthetic’s adoption across the organization. -Supervises employees and/or assignments in accordance with company culture and policies -Direct and manage external third-party agencies or graphic design resources, as needed, to deliver brand-compliant proposal graphics and marketing assets. -Collaborate with Business Development and firm leadership to define and strategically utilize "Go/No-Go" decisions and develop strategic Win Themes and differentiators for each competitively bid pursuit. -Lead the final writing, editing, and proofreading of all submission components to ensure clarity, persuasiveness, and technical accuracy. -Lead the comprehensive proposal development lifecycle (RFPs, RFQs, RFIs, qualifications, and shortlisted presentations), including managing schedules, ensuring compliance, and overseeing all review cycles. -Ensure all project, client, and team expertise/skills necessary for proposals are accurately logged and maintained on the network and within the CRM system, as appropriate. -Design and implement best-practice proposal processes and governance (e.g., file structure, content categorization, version control) to enhance team efficiency and pursue quality.

Requirements

• adobe indesign
• powerpoint
• sharepoint
• bachelor’s
• 10+ years
• a/e/c

What You Bring

Genesis is excited to announce a Proposal Director position. We are looking for an energetic, experienced marketing manager to join the sales and marketing team. This position will play a key role in helping to create and enhance marketing collateral across the sales and marketing spectrum. The Proposal Director helps build our company brand internally and externally, develops a variety of marketing materials and other similar activities, gathers and provides company data for external publications, and creates content for publication and proposals. -Track record of success creating content for complex solicitations, both small and large (above $20M) -Collaborative and productive work style -A/E/C industry experience, Life Sciences experience, a strong plus -Flexible and willing to assist with multiple tasks -Ability to multitask in a fast-paced environment -Confidence and experience leading pursuit brainstorming sessions and marketing meetings -Demonstrate advanced proficiency in Adobe InDesign and Microsoft PowerPoint, applying expertise to the high-quality layout and production of pursuit-related and marketing deliverables. -Advanced at designing and executing complex marketing initiatives and strategic campaigns -Bachelor’s degree in marketing or equivalent experience -Positive attitude, even when under pressure -10+ years of experience in a professional services marketing role with emphasis on developing proposals and pursuit strategy -Proficiency with Microsoft Office Suite, SharePoint, InDesign, and Office 365 experience preferred -Excellent verbal and written communication skills -Ability to inspire teams to meet internal deadlines -Advanced graphics, document layout, writing, editing, and quality assurance skills

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Benefits

-Comprehensive medical, dental, vision, and Rx insurance plans, with two-thirds of your premiums and deductible paid! -Thought leadership opportunities, including a $1,000 award for presenting or publishing your technical expertise! -Flexible opportunities to grow your career -Competitive company-paid training opportunities -We offer schedule flexibility, including 9-hour days Monday-Thursday and 4-hour Fridays, all year long; daily hours that work with your commuting or personal obligations; and a hybrid schedule. -A 5% salary increase for earning your professional license! -Competitive 401 (k) match program -Generous paid time off

About Genesis Aec

-Engineering firm established with a focus on delivering high-quality, innovative solutions in engineering and construction. -Provides expertise across multiple sectors, including industrial, energy, infrastructure, and residential. -Renowned for exceptional project management skills and technical expertise in client-centered projects. -Maintains a diverse portfolio, ranging from large-scale infrastructure projects to specialized industry solutions. -Demonstrates versatility and commitment to excellence through successful collaborations across diverse markets. -Known for an innovative approach, developing cutting-edge solutions to address complex challenges in construction and engineering.

Sector Specialisms