Trade Marketing Executive

Overview

Implement & monitor trade marketing to boost secondary sales and product visibility.

Key Responsibilities

• skill development
• performance analysis
• field visits
• trade marketing
• dashboard reporting
• strategy monitoring

Tasks

This role is to implement & Monitor the Trade Marketing Activities, Strategy and effort to achieve defined secondary sales objectives and to actively compliment company/business objectives across product categories in line with GTRC/Suppliers guidelines -Lead the skill development of sales force (merchandising, activating, coverage and selling) for all categories/channels through joint field visits, conduct refresher training & weekly review meetings. -Month launch: Organize and prepare monthly meetings with the sales force by conducting YTD performance analyses by channel/agency and identifying all opportunities/Priorities for each channel with detailed monthly plans and activations. -Check visibility, share of shelf, availability, & ensuring perfect execution through weekly Field Visits. -Implement, Supervise, measure & report the effectiveness of all trade marketing programs, Secondary Sales objectives in specific, to ensure increased product availability and visibility across key trade channels for all product categories thereby resulting in incremental sales and gaining volume share. -Conduct, collate and submit dashboards, secondary sales trackers, post activity evaluation and other required reports.

Requirements

• fmcg
• trade marketing
• 2 years
• bachelor's
• arabic
• english

What You Bring

-Minimum 2 years’ experience in FMCG trade marketing field -Bachelor’s degree in business administration, Marketing Or related field -Excellent Arabic & English R/W skills

People Also Searched For

About Alghanim Industries

-It evolved from a family trading enterprise into a multi-billion dollar multinational. -It grew by forging exclusive global partnerships and creating its own brands across consumer electronics, home solutions, and steel buildings. -Its business units span retail, automotive, industrial, and services sectors. -Projects include automotive dealerships, pre-engineered steel facilities like Kirby, and F&B franchises across the Middle East. -It supports massive industrial plants, such as Kirby steel-structure factories for regional infrastructure and exports. -Its engineering arm handles turnkey industrial, maintenance, and construction projects in sectors such as insulation and PEB. -Its scale and scope—from travel and insurance to logistics and consumer credit—set it apart as a Gulf powerhouse.

Sector Specialisms