Digital Officer (Web & Email)

Overview

Enhance web and email/SMS UX, automation and data-driven communications for CIOB.

Key Responsibilities

• email ux
• email policies
• cms training
• website optimization
• ticket management
• crm integration

Tasks

Acting as the email and SMS user experience (UX) champion and go-to person for the latest email trends (in technology, personalisation and content), assisting users throughout the business Leading the development, implementation and continuous improvement of email/SMS policies, guidelines and best-practice guides in support of the overall strategic goals of the organisation Providing training and guidance on CMS/portal usage, analytics interpretation, and digital content strategies to help teams achieve their goals Leading the continuous improvement of website performance, usability, and content effectiveness to enhance overall user engagement and conversion Managing and responding to service desk ticket requests related to web content updates, technical issues, and digital improvements, ensuring timely resolution and clear communication with stakeholders. Championing best practices for data handling in email and SMS automation with a particular awareness of GDPR Working closely with the Data team to integrate and ensure the smooth operation of CRM and email/SMS communication systems You will champion the development of personalised, data-driven communications through email, SMS, and web platforms, ensuring an engaging and accessible experience for members and stakeholders. By using analytics, testing, and user feedback, the postholder will drive continuous improvement and innovation across CIOB’s digital ecosystem.

Requirements

• email automation
• customer journeys
• cross-functional
• gdpr
• data manipulation
• crm

What You Bring

The ability to work under your own initiative, delivering feedback to internal customers and suggesting improvements where relevant A strong background with email automation systems Experienced in designing and implementing automated customer journeys driven by transactional and behavioural triggers Adept at cross-functional collaboration, working effectively with developers, partners, and data teams to optimise tools, workflows, and reporting processes. Good understanding of data privacy regulations, including GDPR compliance and consent management best practices Good all-round communications skills with a high standard and proven experience of internal and external stakeholder engagement and management Proven data manipulation and interrogation Experienced using CRM, CMS and email marketing platforms

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Benefits

Recognition: We hold a Gold Investors in People Award, reflecting our commitment to your development and wellbeing. o Access to resources supporting wellbeing, including an Employee Assistance Programme and mental health first aiders. o Private pension scheme with employer contributions and free pension advice. We are proud to say that we hold a Gold Investors in People Award – which we really hope will show you our commitment to you as an employer. A Competitive Salary Inclusive Environment: We’re a disability-committed and EDI-focused employer, with values that celebrate diversity and inclusivity. o Private medical insurance (includes Online GP and Wellbeing Assistance) and a Health Cash Plan (includes dental and optical cashback). o 25 days holiday (rising to 29 with service) plus bank holidays, a birthday day off, and Christmas closure. o Enhanced family-friendly policies and life assurance. Development Opportunities: Learning and development tailored to your career growth. Salary: £32,031 per annum Working Hours: Full Time, 36 hours per week

About the chartered institute of building (ciob)

Nope

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