Sr. Marketing Manager

Overview

Drive strategic marketing, demand generation, and brand positioning for water solutions.

Key Responsibilities

• lead generation
• content planning
• campaign design
• budget management
• brand management
• social media

Tasks

-Develop and apply value propositions for Client types for selling a full portfolio of Solutions across existing and new clients. -Ensures delivery of Enterprise Marketing across assigned client segments – both new and existing – to position the BV brand and sell our full portfolio of solutions, contributing to top and bottom-line growth by filling the sales funnel with qualified leads. -Plan, schedule, manage and promote content through social media channels aligned with external affairs​/social media. -Plan, manage, and develop thought leadership content for key campaign initiatives. -Plan, manage, analyze, and qualify lead generation results in conjunction with Demand Gen team.​ -Implement and manage enterprise marketing strategy​ at the segment and sub-segment level. -Support development of Account Management Plans​ specific to the client type. -Identify, evaluate, plan, and fulfill event, sponsorship, and advertising opportunities in coordination with external affairs​. -Design, build, and project manage planned and ad-hoc marketing campaigns for portfolio​. -Convert client facing segment strategies and plans into marketing plans to reach existing & new clients and new markets. -Serves as the primary Marketing partner for assigned segments/solutions. -Plan and actively manage budgets for events, associations, advertising, and creative production that support client and market goals​. -Ensure brand management during tactical execution of all client facing marketing efforts.

Requirements

• demand generation
• account-based
• integrated marketing
• 5+ years
• water industry
• bachelor's

What You Bring

-Ability to solve problems, manage marketing campaigns, develop strategies, and execute and measure the full lifecycle -Demonstrated ability to develop innovative and creative marketing campaigns -Experience with integrated marketing approach to define and differentiate offerings to existing and new clients -5+ years marketing experience in the water industry -9+ years related experience -Demonstrates the ability to work independently with minimal supervision, aligned with team strategy and goals to drive results -Advanced knowledge of marketing principles and practices -Experience in demand generation and account-based marketing -Bachelor's degree in marketing, communication, or a related field; or equivalent experience Master's degree or relevant experience preferred. -All applicants must be able to complete pre-employment onboarding requirements (if selected) which may include any/all of the following: criminal/civil background check, drug screen, and motor vehicle records search, in compliance with any applicable laws and regulations. -Bachelor's degree, with 15+ years of corporate and/or agency Marketing experience

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About Black & Veatch

-Headquartered in Overland Park, Kansas, it delivers multi‑billion‑dollar projects in energy, water, communications and industrial sectors. -The company’s portfolio spans landmark work—from power plants and water treatment systems to hydrogen and LNG facilities. -It handles full lifecycle services: from strategic advisory and engineering through procurement, construction and operations. -Its history features many firsts: early U.S. water and power infrastructure, the first U.S. hydrogen conversion project, and biosafety labs overseas.

Sector Specialisms

Visa Sponsorship

-visa sponsorship is not available for this role.

Security Clearance

-applicants may undergo criminal/civil background check, drug screening, and motor vehicle records search.