Sales Manager

Description

The Sales Manager’s primary responsibility is to fill our independent living community by increasing occupancy. This role focuses on generating leads, converting inquiries into move-ins, and building strong relationships with prospective residents and their families. Success in this position means achieving and maintaining full occupancy through proactive sales strategies and exceptional customer engagement.

• Resident Experience:Ensure a smooth and positive transition for new residents from inquiry to move-inAct as a trusted advisor to families during the decision-making process
• Build and maintain relationships with referral sources, healthcare professionals, and local organizations
• Lead Management:Respond promptly to inquiries and schedule tours for prospective residents and familiesDeliver compelling tours and presentations that highlight the benefits of living at Bolivar CreekFollow up consistently to close sales and secure move-ins
• Develop and execute a comprehensive sales plan to achieve full occupancy
• Community Outreach:Build and maintain relationships with referral sources, healthcare professionals, and local organizationsRepresent Bolivar Creek at community events and networking opportunities to generate leads
• Act as a trusted advisor to families during the decision-making process
• Marketing Collaboration:Work closely with the Senior Director of Brand Communications & Marketing to align campaigns with occupancy goalsProvide feedback on marketing initiatives to maximize lead generation and conversion
• Deliver compelling tours and presentations that highlight the benefits of living at Bolivar Creek
• Maintain a strong pipeline of qualified prospects and track conversion rates
• Drive Occupancy:Develop and execute a comprehensive sales plan to achieve full occupancyMaintain a strong pipeline of qualified prospects and track conversion rates
• Provide feedback on marketing initiatives to maximize lead generation and conversion
• Follow up consistently to close sales and secure move-ins
• Work closely with the Senior Director of Brand Communications & Marketing to align campaigns with occupancy goals
• Respond promptly to inquiries and schedule tours for prospective residents and families
• Ensure a smooth and positive transition for new residents from inquiry to move-in
• Represent Bolivar Creek at community events and networking opportunities to generate leads

Requirements

• Knowledge of the senior living industry and local market is an asset
• Familiarity with CRM systems and Microsoft Office Suite
• Strong communication and relationship-building skills
• Proven success in sales, preferably in senior living, hospitality, or real estate
• Highly motivated and goal-driven with a track record of meeting or exceeding occupancy targets

Benefits

Park Place Seniors Living is committed to creating vibrant communities where seniors can thrive. At Bolivar Creek, we offer an exceptional independent living experience in a welcoming environment.

• Opportunity to make a meaningful impact by helping seniors find their ideal home
• Competitive compensation and benefits package

Training + Development

Interview process

Visa Sponsorship

Security clearance