Marketing Specialist II

Overview

Develop proposals, presentations, and marketing collateral to support Gilbane's business development.

Key Responsibilities

• content creation
• proposal development
• data management
• digital asset management
• campaign execution
• site visits

Tasks

-Builds and strengthens strong local relationships with operations to facilitate storytelling and identify value adds about our projects -Participates in presell meetings and local strategic brainstorming -Leads the development of internal and external communications, including newsletters, press releases, website content, social media posts, eblasts, and content for other digital channels -Develops an intermediate knowledge of the AEC industry and Gilbane’s capabilities across each sector, locally and nationally -Refines storytelling skills through dynamic stories about clients, projects, people, and Gilbane, with a focus on creative writing, and incorporate these differentiators into deliverables that address the unique needs of each client -Collaborates effectively with cross-functional teams to deliver high-quality external content and client deliverables ensuring clear communication, mutual support, and a cohesive approach to problem-solving -Ensures all external content and client deliverables align with Gilbane’s brand standards and messaging guidelines -Assists in conducting research into the different market sectors to understand our clients including who they are, what’s top of mind, and key trends -Leads the development and production of client qualifications, proposals, and presentations with a focus on quality, creativity, and meeting client deadlines -Leads data maintenance and performs in-depth research of projects, team members, and market sectors utilizing our data management systems -Supports the close-out process of sales and marketing deliverables -Organizes and maintains digital assets, ensuring all photos, graphics, and media are approved, properly categorized, and easily searchable -Supports the development and execution of marketing campaigns, branded content, awards, and speaking submissions, and local event support to increase Gilbane's market visibility -Visits jobsites regularly to enhance operational partnerships, take photos, and interview project teams for future content opportunities; ensures content is organized and cataloged for future use -Coordinates and organizes the high volume of information we collect for each of our projects and team members to ensure data integrity

Requirements

• bachelor's
• 3-5 years
• adobe suite
• canva
• unanet
• marketing

What You Bring

-Bachelor’s degree in Business, Marketing, Communications, or a related field -3-5 years relevant experience in the marketing and/or AEC industry -Leads multiple deliverables concurrently and has a strong ability to multi-task -Intermediate knowledge and skills in Adobe Create Suite, PPT, Canva, Unanet, and Photography -Intermediate knowledge of Gilbane services and beginner knowledge of construction management and industry awareness as a whole -Intermediate knowledge of key disciplines including marketing, internal and external communications, presentation, and proposals -Strong time management, organization, communication skills, teamwork, intermediate writing, and critical thinking skills -Or equivalent combination of education and experience

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About Gilbane Building

-Provides construction management and real estate development solutions across various sectors. -Excels in delivering complex projects in commercial, residential, healthcare, education, and government sectors. -Known for precision in managing both large and small-scale projects. -Earns recognition for quality, safety, and sustainability in the construction industry. -Shapes skylines and communities through impactful projects. -Collaborates with all stakeholders to ensure successful project completion.

Sector Specialisms

Security Clearance

-qualified applicants must pass a pre‑employment substance abuse test.