
Bismarck - LF - Assistant Event Marketing Manager
Leaf Home
The Role
Overview
Lead a team to plan and execute events that generate sales leads for Leaf Home.
Key Responsibilities
- event marketing
- team hiring
- event scheduling
- lead generation
- metrics reporting
- budget management
Tasks
-Attend trade shows, home shows, fairs, festivals, and community events, and manage event marketing team in generating new sales leads. -Recruit, hire, train, and develop Event Marketers and create accountability through established goals and KPIs. -Assist in distributing event marketing material and equipment set up and tear down. -Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates. -Identify, schedule, and plan event calendar for a team of event marketers in assigned territory. -Collaborate with the local Sales Operations and Installation Managers to grow brand presence within the local market. -Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up. -Track and report event metrics to evaluate performance and ROI of events. -Travel within the assigned territory as needed. -Responsible for budgeting and staffing for identified local events. -Responsible for exceeding sales lead quotas based on established KPIs. -Assist in the development of timelines, organizational plans, and internal communications for cohesiveness and transparency in local market.
Requirements
- microsoft office
- bachelor's degree
- driver’s license
- event marketing
- lead generation
- team-oriented
What You Bring
-Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status). -Knowledge of current best practices and new strategies for event marketing. -Must hold a valid driver’s license. -Ability to work evenings and/or weekends and pre-scheduled events. -Experience in home improvement event marketing. -Experience recruiting, onboarding, and training marketing and show staff. -Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first. -Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection. -Experience in lead generation and/or experiential marketing. -Medium work. Exerting up to 50 pounds of force occasionally, and/or up to 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects. -Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access). -Normal office environment and field office/manufacturing/construction environment. -Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.” -Experience with limited/single market budgeting and planning in multiple markets. -Experience within event marketing or a related field. -Must have reliable transportation to/from job site to perform job duties. -Bachelor's degree preferred, or equivalent combination of education, training, and experience. -Previous management position in direct-to-consumer marketing. -Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality. -25%-50% domestic travel required. -Detail-oriented and can focus on the task at hand by finding the most efficient and effective pathway to completion. -Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.
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The Company
About Leaf Home
-offering industry-leading products -With a focus on gutter protection, windows, and energy-efficient solutions, serves homeowners across the U.S. -specializes in creating products that enhance homes and protect them from weather-related damage -Typical projects involve installing seamless gutters, leaf guards, and energy-efficient windows, with an emphasis on long-lasting solutions -has expanded rapidly, growing from a small startup to a nationally recognized name in the home improvement industry -committed to making homeownership easier by providing innovative solutions backed by excellent customer service
Sector Specialisms
Gutter Protection
Bathroom Safety Upgrades
Stairlifts
Cabinet Refacing
Decking
Window Replacement
Door Replacement
Water Solutions
Safety Solutions
Home Enhancements
Visa Sponsorship
-no visa sponsorship; must be authorized to work without sponsorship.
