Act as a key stakeholder in release marketing and GTM product launches, working cross-functionally to ensure seamless execution and collaboration.
Embrace and contribute to GTM tiering frameworks and repeatable best practices. Collaborate on building scalable, standardized approaches to launch planning and execution.
Ensure leadership is informed directly through your work, not via escalation or intermediaries.
Proactively bring stakeholders together through regular working sessions, structured updates and shared planning tools.
Ensure consistency in messaging and further develop our brand story and voice across all channels.
Independently tailor and lead all aspects of GTM strategies including planning and delivery, tiering, timelines, milestone management and cross-functional coordination.
Deliver impactful enablement tools (e.g., battlecards, FAQs, objection handling) in advance of launches giving enough time for full organizational preparation.
Responsible for driving critical decisions that affect regional market performance, including pricing strategy, market segmentation and product messaging.
Operate transparently with high visibility - report regularly on launch status, impact and learnings.
Coordinate release marketing and GTM product launches, including collateral development, videos for social media, email and in-app communications, webinars and podcasts.
Anticipate organisational needs and create launch documentation and workflows.
Drive and lead cross-functional collaboration and alignment to influence business strategy by fostering a culture of collaboration between Product, Sales, Customer Success, Enablement, Product Management and Marketing. Serving as a key liaison to all you will ensure business alignment and strategic execution.
Partner closely with cross-functional stakeholders to develop positioning, messaging, value propositions, proof points and content to drive customer business growth and to align with overarching company business objectives.
Empower teams and individuals on how to self-service with PMM resources to streamline workflows and create efficiency.
Requirements
asana
pendo
productboard
salesforce
mba
7+ years
Familiar with tools such as AI-powered writing assistants, project management platforms, and sales enablement systems.
Data-driven yet creative, with proven success in product marketing initiatives.
Skilled with tools like Asana, Pendo, Productboard, Salesforce, and other martech/analytics platforms.
Degree in Marketing, Business, or related field; MBA a plus.
Strong cross-functional collaborator with stakeholder alignment experience.
Familiar with GTM processes, launch playbooks and success metrics.
High EQ; able to adapt communication across stakeholders and seniority levels.
Highly organised, with a proactive, self-directed work style and strong sense of ownership.
Strategic self-starter who delivers end-to-end work, not just tactical tasks.
Strong cross-functional collaborator with experience aligning stakeholders across departments and time zones.
7+ years of product marketing experience in B2B SaaS, ideally within multi-region or global organisations.
UK-based candidate required. Remote-first role with occasional in-person collaboration expected, including occasional visits to our Leeds office.
Strong storyteller with a track record of creating compelling, audience-focused messaging.
Proven success with GTM product launches and the establishment of GTM frameworks and processes.
Experience marketing to field service management (FSM) or trade industries (HVAC, plumbing, electrical, security).
Benefits
Generous Parental Leave Program
Cyclescheme, a salary sacrifice to treat yourself to a bike & equipment
Public Holiday Exchange Scheme
Enjoy up to 4 weeks a year of flexible 'Work from Anywhere' time!
Home Office Allowance
Company pension scheme, with 5% employer contribution
Private Health Insurance
Paid Volunteer Leave Days
Opportunities for career progression and development
A discounts and cash back scheme
Talent Referral Programme – get rewarded for referring a friend to join our team!
A generous annual leave entitlement plus a personal leave entitlement
Employee Assistance Programme (24/7 confidential support on relationships, bereavement, finances)
Diverse training & internal networking opportunities across all of our product lines
Flexible working environment
Life Insurance
Casual dress and relaxed office environment
Happy hours and office games
Home & Tech Scheme, a salary sacrifice to treat yourself to some new tech
The company was established in 2002 by an electrical contractor and a software student with the aim of addressing real-world challenges in the trade industry.
Revenue Climbs
Annual Growth
Annual revenue has grown into the hundreds of millions through strategic acquisitions and expansion.
8,500 Businesses
Active Clients
The platform currently supports over 8,500 businesses across various industries including electrical, plumbing, and HVAC.
250,000+ Users
Global Reach
The platform is trusted by over 250,000 users worldwide, providing essential tools for trade businesses.
Its cloud-based system handles quoting, scheduling, inventory, invoicing, and field communication for trade businesses.
Operating globally with offices across Australia, New Zealand, UK, and US.
Trusted by clients for projects in electrical, plumbing, HVAC, security, and fire protection industries, from small contractors to large enterprises.
Known for tight office-to-field connectivity, IoT integration, and mobile tools that transform how trade work is managed.
Its standout acquisitions and rapid international growth underline a company that’s both purpose-built and ambitious.
Culture + Values
We are one team
We are customer centric
We are growth minded
We are accountable
We celebrate success
Do the right thing
Treat people as adults
Encourage employees to constantly look for opportunities to be the best version of themselves
Environment + Sustainability
100% Recycling Rate
Manufacturing Waste Management
Aiming to recycle or reuse all recoverable waste from manufacturing, including scrap steel, plastic, cardboard, wood, and paper.
Committed to measuring and setting goals to improve environmental performance
Working to reduce 'whole‑of‑life' environmental impact of products, not just own operations
Prefer suppliers with good environmental policies
Industry specialists provide customer recommendations to encourage environmentally friendly practices
Train staff on environmental program and empower participation
Partnered on ‘Electrifying our Future’ campaign supporting transition to net zero via electrification