Channel Marketing Engineer, Electrical Distribution/Wholesalers - Middle East

Overview

Drive channel marketing for electrical distribution partners across Middle East.

Key Responsibilities

• kpi analysis
• demand tools
• enablement training
• marketing plans
• incentive programs
• partner programs

Tasks

-Systematically analyze channel marketing KPIs to support continuous improvement of channel marketing activities -Be the main contact for the local channel partners regarding Eaton related marketing topics -Provide channel partners with customizable demand generation content and sales tools to help generate demand for Eaton products -Develop and deploy sales enablement and training programs for partners in cooperation with local field product managers and the sales team -Increase visibility of Eaton at main channel partners (POS materials, partners' web-sites, partners' email campaigns, partners' events, etc) -Develop annual marketing business plans & quarterly marketing plans with key channel partners using partners´ MDF funds -Develop and deploy local incentives targeting local channel partners -Utilize EMEA partner programs and deploy them across the Middle East in order to recruit, enable and retain partners and build a strong channel network in the Middle East -Be the main support for Eaton xRewards Loyalty Program

Requirements

• electrical engineering
• 3+ years
• electrical tech
• demand generation
• presentation
• self-starter

What You Bring

-Must be a self-starter with energy and enthusiasm towards in a matrix team environment -Presentation skills: the ability to be persuasive in front of customers, partners, industry influencers, competitors, policymakers -Fluent in English -Bachelor´s degree in Electrical Engineering -Structured employee development processes, open feedback culture with development plans -Experience in working with cross functional teams in a dynamic environment -Detailed induction support and well-structured onboarding -Must be a team player, eager to cooperate and develop marketing further in cooperation with the colleagues from the same sales zone and other sales zones -Strong processes and state-of-the-art systems and tools -Understanding business basics including revenue projections, business metrics and financial planning, as well as pricing. -Good understanding of electrical products and technologies -Experience of working within a matrix organization -3+ years experience of related experience -Marketing skills: knowledge and experience in demand generation, channel program management, loyalty programs

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Benefits

-Ongoing Learning and Career Development Opportunities in a global company. Build your career and apply internally for our open positions worldwide -Annual mentoring program, Eaton University, a reward, and recognition system -Be flexible on working arrangements -Balance your work and life with a hybrid worktime model

About Eaton

-global leader in power management, providing energy-efficient solutions for managing electrical, hydraulic, and mechanical power. -products and services span across industrial, commercial, residential, and infrastructure markets. -innovative solutions in energy storage, electrical distribution, and industrial automation. -instrumental in advancing technologies for utilities, transportation, and energy management. -recent standout projects include large-scale energy management systems for smart cities and utilities. -systems are crucial for sectors ranging from renewable energy to water resources management. -history of growth through acquisitions, continuously expanding global footprint and product offerings.

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