Vice President, SEO

Overview

Lead SEO strategy, team, and product integration for Apartments.com platform.

Key Responsibilities

• seo strategy
• technical audits
• keyword research
• performance tracking
• cross‑functional collaboration
• team leadership

Tasks

-Oversee financial planning and budget management for the SEO function. -Lead cross-functional collaboration with Product, Research, Engineering, and Marketing to integrate SEO into product development lifecycle. -Evangelize the importance of SEO and adhering to SEO best practices within the organization, provide recommendations for improvement of the site (including site architecture, URL structures, on-page ranking factors, image, video and news optimization, etc.) and oversee the implementation of those recommendations. -Track and report on a number of SEO related metrics, providing a clear picture of the effectiveness of SEO efforts. -Guide the team to prioritize work and projects, drive meaningful change, and achieve results while working in a fast-paced environment and thrive under pressure. -Drive innovation and change management across SEO and related product functions. -Develop and execute long-term SEO strategy aligned with Apartments.com product vision and corporate objectives. -Direct analysis of organic search performance by keep close track of rankings, traffic, and conversion data to identify trends, then translate those findings into actionable insights -Work with outside vendors, agencies and consultants as necessary to bolster the capacity and skills of our team. -Leverage your excellent communication skills to share insights and recommendations to a variety of colleagues, stakeholders, and business leaders with both technical and non-technical backgrounds -Lead and manage a talented team of SEO and content professionals to drive traffic and improve the user experience of the sites in the Apartments.com Network of sites by performing activities such as competitive analysis, technical audits, keyword research, and other techniques

Requirements

• seo
• core web vitals
• google analytics
• bigquery
• bachelor’s degree
• 15+ years

What You Bring

We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position. The Aparments.com team is seeking a high-performing results-driven Vice President, SEO to define the vision and produce outcomes for the leading multifamily rental platform. You will lead the SEO strategies and be a hands-on leader who gets in the trenches to drive work forward. Your SEO knowledge and leadership skills will help you motivate the team to analyze large datasets, uncover trends and insights, then turn those findings into actionable recommendations. As a valued member of the Product team reporting directly to the Vice President of Apartments Product, you’ll be part of a dynamic, motivated team that strives to continuously demonstrate why Apartments.com is the leading multifamily marketplace. -15+ years of experience in SEO and product management leadership roles, including executive-level responsibilities. -Understand the components of Core Web Vitals, their effect on SEO, and how to improve them. -Experience leading director-level reports and managing cross-functional teams. -Knowledge in how to optimize images and videos to generate traffic. -Agile product management and software development experience. -Bachelor’s degree required from an accredited, not-for-profit University or College. -A track record of commitment to prior employers. -Must be metrics driven, with the ability to create reports to track and analyze SEO performance, and to provide insights into the causes of changes in performance. -Expertise in designing internal SEO reporting systems using technologies such as BigQuery, DataStudio, Tableau or Power BI. -Excellent written and verbal communication skills. Must be comfortable with speaking in front of a wide variety of audiences including company executives. -Advanced knowledge of Google Analytics, Search Console, and SEO tools such SEMRUSH, Conductor, BrightEdge and Ahrefs. -Proven ability to develop long term strategies and to own and manage SEO development projects from inception to completion. -Experience managing SEO for a large-scale, 5M+ monthly unique visitor international website, preferably within real estate or digital marketplaces. -10+ years of experience in a similar role, managing SEO for a large public facing website, either in-house or with an agency. -Experience conducting product experiments, A/B tests, and/or multivariate tests. -Understand schema.org and how it impacts SEO. -Experience using Maze, UserTesting, UserZoom, Dovetail and/or other user research tools. -Experience with log analysis tools such as Botify or DeepCrawl. -Experience with monitoring and log analysis tools like ELK and DataDog. -Background in the real estate industry. -5+ years of experience and demonstrated abilities managing a team or department. -Able to keep ahead of the latest search industry trends and algorithm changes and align current and future projects with those developments. -Expert knowledge in keyword list generation, and keyword rank and competitive tracking.

People Also Searched For

Benefits

When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program. -On-site fitness center and/or reimbursed fitness center membership costs (location dependent) -Tuition reimbursement -Virtual and in person mental health counseling services for individuals and family -Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks -Employee stock purchase plan -Life, legal, and supplementary insurance -Commuter and parking benefits -Paid time off -Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups -401(K) retirement plan with matching contributions -Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug

About Costar Group

-Offers comprehensive data on properties, tenants, leases, and market conditions globally. -Known for its pioneering technology and research, delivers powerful insights to commercial real estate professionals. -Its旗舰平台, CoStar, provides unmatched property data, news, and analytics. -Platforms used by real estate professionals, from brokers to investors to property managers. -Expanded through strategic acquisitions, including the purchase of LoopNet and Apartments.com. -Data-driven insights help clients make informed investment and leasing decisions, shaping the global real estate market.

Sector Specialisms

Visa Sponsorship

-no visa sponsorship will be provided.