Conduct self in the presence of customers and community so as to present a professional image of RDO Equipment Co.
Coordinate delivery and pickup of equipment as needed by customer.
Be an active and highly visible participant in industry groups and events and keep abreast of competitive activity and competitive products.
Maintain a positive and professional working relationship with peers, management, and support resources, with a constant commitment to teamwork and exemplary customer service.
Schedule and perform product demonstrations and technical presentations.
Develop equipment packages, set pricing and pre-qualify customers. Prepare and present professional sales proposals. Negotiate each transaction.
Create opportunities by evaluating customer fleets and techniques, and proactively propose better solutions.
Follow all safety rules and regulations while performing work assignments and adhere to all policies and procedures as specified in company manuals and as directed in the employee handbook.
Assist customers with parts, service and repair requirements.
Proactively seek and participate in available company-sponsored training, in an effort to develop and advance knowledge base and skill set.
Be a primary channel of communication for product technical and commercial issues with our manufacturing partners.
Deliver all new machines and provide onsite operation and maintenance training. Regularly follow up with customer’s deliveries to insure they remain fully trained, well supported and highly satisfied with our products and services.
Communicate regularly with the store/branch managers and full line sales professionals to share information on activity within their regions.
Develop relationships and network throughout the industry to monitor and participate in all product activities. Know the market; where future work will be done, where it is currently being done and by whom. Develop an open and “real time” channel of communication throughout the industry. Be recognized as a solutions provider and a wealth of expertise for our customers. Be on every deal.
Provide training for our customers and employees, which includes continual education on developments for our product line, as well as that of our competitors.
Participate in all company/location driven communication efforts, including open book meetings, huddles, department meetings and other related efforts.
Increase market share and profitability for the stated range of products within the geographic area.
Prepare reports for business transactions and keep expense accounts.
Requirements
customer service
communication
machinery valuation
sales experience
computer skills
independent
Excellent customer service skills
Must have strong communication and interpersonal skills
Knowledge of resale values of particular machinery a plus
Prior sales experience and/or training
Excellent computer skills
Must be able to work independently
Benefits
Training and development, as well as opportunities to grow within the organization
Average $65,000 to $90,000+ your first year, with top earners well into six figures
Comprehensive benefits package and a company vehicle
The company was established in 1968 by potato farmer Ronald D. Offutt.
80+ Locations
Across the U.S. and Globally
It supports global infrastructure and food-production projects.
$10,000 Start
Initial Financing
Financed through farmland sales and a loan.
Late 1990s Expansion
Diversified Equipment Ecosystem
Expanded into trucks, material-handling and equipment financing.
They offer a wide range of new, used and rental equipment across agriculture, construction, forestry, environmental cleanup, irrigation systems, and advanced surveying technology.
Their dealer portfolio features top manufacturers: John Deere, Vermeer, WIRTGEN Group, Topcon and Carlson—backed by parts, service and technical support.
They also integrate cutting-edge machine control and positioning technology to boost efficiency and accuracy on jobsites.
Despite their size, they emphasize local presence—each branch serves its region and supports communities through deep customer partnerships.
Culture + Values
Successful because of its people, each employee brings unique strengths, working collaboratively and creatively to solve customers’ problems.
Customer relationships extend beyond product sales, with customers at the heart of all business decisions to help them grow their businesses.
Team members seize opportunities to grow, improve, and overcome challenges, both in customer relationships and business practices.
Committed to integrity, the team follows through on every promise to customers and each other, doing what is right.
Success is driven by a competitive spirit, ensuring customer success without compromising ethics or integrity.
Environment + Sustainability
LEED certified 2015
Sustainability Milestone
Achieved LEED certification, highlighting sustainable construction and operation practices.
50% water use reduction
Efficient Landscaping
Water-efficient landscaping reduced water consumption by 50%, promoting environmental conservation.
McKinney facility uses low-emitting paints, coatings, and adhesives to improve indoor air quality and follows a green-cleaning policy with environmentally friendly products.
RDO has invested time and resources into sustainable building practices as evidenced by its LEED-certified facilities.
Inclusion & Diversity
3.7/5
Glassdoor Diversity & Inclusion Rating
Based on 74 employee reviews, the company received a 3.7/5 rating for Diversity & Inclusion on Glassdoor.
4.6/5
Gender D&I Rating (Women)
Women employees rated the company's gender diversity and inclusion efforts at 4.6/5, reflecting strong satisfaction in this area.
4.1/5
Gender D&I Rating (Men)
Men employees rated the company's gender diversity and inclusion efforts at 4.1/5, indicating satisfaction in this area.