
HubSpot CRM Specialist
Lankin Investments
The Role
Overview
Manage and optimize HubSpot CRM, automation, reporting, and marketing ops.
Key Responsibilities
- workflow automation
- crm management
- dashboard reporting
- lead scoring
- data integrity
- tool integration
Tasks
-Build, test, and manage automated workflows for lead nurturing, lifecycle management, and customer communication. -Manage and maintain all aspects of the HubSpot CRM, including contacts, companies, pipelines, workflows, lists, and properties. -Optimize CRM processes to improve usability, adoption, and accuracy across departments. -Partner with marketing and sales to implement lead scoring, routing, and campaign tracking. -Design and maintain real-time dashboards and reporting for marketing, sales, and leadership teams. -Track key performance metrics such as lead generation, funnel conversion, campaign ROI, and customer acquisition cost. -Provide insights and recommendations to enhance marketing and sales performance. -Manage marketing assets, templates, and workflows within HubSpot. -Collaborate with the marketing team to improve campaign execution and reporting accuracy. -Ensure compliance with data privacy and email marketing regulations (CASL, GDPR, etc.). -Ensure data integrity through regular audits, deduplication, and process enforcement. -Support integration between HubSpot and other tools (e.g., LinkedIn, Salesforce, Google Ads, reporting platforms).
Requirements
- hubspot
- excel
- data management
- integrations
- marketing analytics
- reporting
What You Bring
-2–4+ years of experience managing HubSpot CRM and Marketing Hub (Pro or Enterprise level preferred). -Experience with data management, integrations, and marketing analytics. -Proficiency in Excel/Sheets and comfort interpreting data and metrics. -HubSpot certifications (Marketing Software, Sales Hub, Reporting, Operations Hub) are a plus. -Excellent organizational and communication skills. -Strong understanding of CRM architecture, automation logic, and reporting.
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Benefits
Pay range and compensation package We offer a competitive compensation package, including performance-based incentives, the ability to invest in our funds, comprehensive health benefits, and opportunities for professional growth and development.
The Company
About Lankin Investments
-Specializes in a broad range of asset management and strategic growth ventures. -Excel in creating value through targeted investments in real estate, private equity, and infrastructure. -Portfolio includes transformative projects in both urban and industrial spaces, focusing on long-term, sustainable growth. -Founded to fill the gap in strategic investments, has grown to become a key player in several high-impact sectors. -Approach is hands-on, working closely with project teams and partners to unlock the potential of every opportunity. -Projects are known for innovative strategies, delivering exceptional returns while contributing to growth in various markets.
Sector Specialisms
Multifamily Residential
Real Estate Asset Management
Value-Add Real Estate Investment
Multi-Residential Buildings
Real Estate Development
