Strategic Marketing Specialist

Overview

Analyze markets, model competition, guide strategy, and support sales with insights.

Key Responsibilities

• competitor analysis
• market analysis
• tool development
• customer segmentation
• market modeling
• kpi development

Tasks

-Evaluating competitors regarding product range, services, and sales strategy. -Planning and conducting strategic market and customer analysis. -Participating in the creation of medium- and long-term company strategy. -Continuously develop and optimize our forward-looking planning, reporting, and analysis tools. -Attending conferences and trade shows when needed. -Presenting market and customer analysis to leadership team. -Contributing to the development of customer segmentation and classification. -Responsible for market modeling and evaluating our market position using appropriate methods. -Influencing the creation of relevant sales and marketing KPIs.

Requirements

• excel
• powerpoint
• ms office
• bachelor’s
• marketing
• analytical

What You Bring

-Ability to thrive in a fast-paced, entrepreneurial environment and adapt to change quickly. -Technical understanding and interest in Alpitronic's products. -Work experience in marketing and sales for an international company is preferred. -High degree of initiative, as well as analytical and structured working style. -Customer orientation and presentation skills. -Proficiency in MS Office, especially Excel and PowerPoint. -Self-motivated and results-oriented, with a strong sense of accountability and ownership. -Bachelor’s degree in business, marketing, or related field.

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Benefits

-Further education in the field of e-mobility to gain a better understanding of the entire ecosystem.

About Alpitronic

-Founded with a mission to revolutionize the electric vehicle charging landscape. -Developers of cutting-edge solutions for electric vehicle charging infrastructure. -Specializes in high-performance charging stations and technology for sustainable mobility. -Focus on providing scalable and reliable solutions for public and private sectors. -Experienced in managing large-scale projects with a keen focus on innovation and efficiency. -Frequently collaborates with governments, energy companies, and private organizations.

Sector Specialisms

Visa Sponsorship

-no employer sponsorship required; applicants must already be authorized to work in the us.