Regional Marketing Specialist, APAC

Seequent

The Role

Overview

Support APAC marketing programs, events, digital campaigns, and analytics.

Key Responsibilities

  • kpi tracking
  • budget tracking
  • vendor management
  • regional marketing
  • digital campaigns
  • lead generation

Tasks

-Provide analysis and KPI tracking within our CRM (Salesforce) and business intelligence platform to optimise marketing tactics. -Manage day-to-day marketing administration tasks, including budget tracking, vendor management, reporting and maintaining campaign assets and documentation. -Deliver marketing activities across Asia Pacific, with a focus on driving impact in both established and emerging markets such as Australia, India, Indonesia and the Philippines. -Leverage digital marketing campaigns to generate both organic and paid leads, while evaluating performance and costs in the context of the region.

Requirements

  • marketing degree
  • project management
  • marketo
  • salesforce
  • canva
  • b2b software

What You Bring

-Knowledge of the mining, civil, or energy sectors (advantageous). -Experience within a B2B software or technology environment (advantageous). -Familiarity with marketing technology tools (e.g. Marketo, ClickUp or equivalent) and CRM platforms such as Salesforce. -Solid project management capabilities. You are highly organised, detail oriented and able to manage multiple projects while adhering to established standards and processes. -A degree in Marketing or a related field, with 3+ years of relevant experience. -A working knowledge of basic graphic design principles. Experience using Canva or Adobe Creative Suite is a bonus.

The Company

About Seequent

-Grew by acquiring complementary geoscience and geotechnical tools from 2014 onwards, building a portfolio that spans modelling, data management, and collaboration. -Works with blue‑chip clients on projects like tunnels, groundwater detection, geothermal/exploration, subsea mapping, and nuclear waste storage. -Known as 'Google Earth for beneath the surface', empowering users to aggregate complex geoscience data into clear, actionable 3D subsurface models. -Headquartered in Christchurch with global R&D and offices. -Unusual early focus on full product rewrites over incremental updates, supported by R&D grants. -Championed Visible Geology in 2024—a free 3D teaching tool to inspire future geoscientists with immersive underground visualization.

Sector Specialisms

Mining

Energy

Environmental

Civil

Infrastructure

Subsurface

Geoscience

Geotechnical

Geology

Geophysics

Geochemistry

Hydrogeology

Renewable Energy

Water Resources

Offshore Wind

Carbon Capture

Utilisation and Storage

Foundation Design

Infrastructure Design

Ground Information Management

Mineral Resources

Environmental Protection

Ageing Infrastructure

Sustainable Development