Content Creator

Overview

Create and manage SEO-friendly written, visual, and video content for Loom Solar's marketing.

Key Responsibilities

• seo optimization
• performance tracking
• content creation
• social media
• campaign development
• trend research

Tasks

Ensure all content aligns with Loom Solar’s brand voice and messaging. Track content performance metrics (traffic, engagement, conversions) and suggest improvements. Collaborate with the design and video teams to create visually appealing multimedia content. Research industry trends, competitor activities, and audience behavior to guide content strategy. Write compelling scripts for videos, product explainers, and customer testimonials. Stay updated on renewable energy trends and create educational content to promote solar awareness. Optimize content using relevant keywords and SEO best practices. Work closely with marketing, design, and product teams to align content with business objectives. Create engaging and SEO-friendly content for blogs, articles, social media posts, product pages, and website updates. Support digital campaigns by developing ad copy, visuals, and landing page content. Develop captions, taglines, and short-form content for YouTube, Instagram, LinkedIn, and other digital channels. Brainstorm and experiment with new content formats (reels, infographics, blogs, case studies, etc.). Manage daily content posting on company social media channels (Facebook, Instagram, YouTube, LinkedIn, Twitter). -Ensure all content aligns with Loom Solar’s brand voice and messaging. -Track content performance metrics (traffic, engagement, conversions) and suggest improvements. -Collaborate with the design and video teams to create visually appealing multimedia content. -Research industry trends, competitor activities, and audience behavior to guide content strategy. -Write compelling scripts for videos, product explainers, and customer testimonials. -Stay updated on renewable energy trends and create educational content to promote solar awareness. -Optimize content using relevant keywords and SEO best practices. -Work closely with marketing, design, and product teams to align content with business objectives. -Create engaging and SEO-friendly content for blogs, articles, social media posts, product pages, and website updates. -Support digital campaigns by developing ad copy, visuals, and landing page content. -Develop captions, taglines, and short-form content for YouTube, Instagram, LinkedIn, and other digital channels. -Brainstorm and experiment with new content formats (reels, infographics, blogs, case studies, etc.). -Manage daily content posting on company social media channels (Facebook, Instagram, YouTube, LinkedIn, Twitter).

Requirements

• canva
• photoshop
• bachelor’s
• 2-5 yrs
• seo
• creativity

What You Bring

Basic knowledge of Canva, Photoshop, or video editing tools (preferred). Creativity, storytelling ability, and attention to visual details. Education: Bachelor’s degree in Mass Communication, Journalism, English, Marketing, or a related field. Excellent writing, editing, and proofreading skills in English (Hindi proficiency is a plus). The Content Creator will be responsible for conceptualizing, producing, and publishing content in various formats — written, visual, and video — to support Loom Solar’s marketing and communication goals. This role requires a mix of creativity, storytelling, digital marketing knowledge, and an understanding of the solar/renewable energy sector. Ability to manage multiple projects and meet deadlines. Content engagement rate and reach. Experience: 2–5 years of professional experience in content writing, digital content creation, or social media management (experience in solar/renewable energy preferred). Certifications (Preferred): Google Content Marketing, HubSpot Content Marketing, SEO Certification. Quality and consistency of content output. Strong understanding of SEO, digital marketing, and social media engagement. -Basic knowledge of Canva, Photoshop, or video editing tools (preferred). -Creativity, storytelling ability, and attention to visual details. -Education: Bachelor’s degree in Mass Communication, Journalism, English, Marketing, or a related field. -Excellent writing, editing, and proofreading skills in English (Hindi proficiency is a plus). -Ability to manage multiple projects and meet deadlines. -Content engagement rate and reach. -Experience: 2–5 years of professional experience in content writing, digital content creation, or social media management (experience in solar/renewable energy preferred). -Certifications (Preferred): Google Content Marketing, HubSpot Content Marketing, SEO Certification. -Quality and consistency of content output. -Strong understanding of SEO, digital marketing, and social media engagement.

People Also Searched For

Benefits

Organic traffic growth from SEO content. -Organic traffic growth from SEO content.

About Loom Solar Pvt. Ltd.

-Their product line spans PV modules, lithium batteries, and inverters with varying capacities. -Achieved several industry firsts, including India’s first 100% monocrystalline panels, bifacial modules, AC module integration, and N-Type TOPCon panels. -Gained global reach with exports to multiple countries and secured notable awards like Red Herring Global and Amazon SMBhav. -It operates two factories and four delivery centers across various locations, supported by a compact in-house R&D team. -Maintains a widespread distribution network with over 10,000 retail touchpoints.

Sector Specialisms