Omnichannel Marketing Manager (E-Commerce)

Overview

Lead omnichannel marketing and digital merchandising for major e‑commerce retailers

Key Responsibilities

• omnichannel strategy
• performance analytics
• seo optimization
• digital merchandising
• content creation
• budget management

Tasks

-Develop and implement omnichannel marketing strategies tailored to each retail partner’s platform and audience. -Analyze performance metrics and customer insights to refine campaigns and improve ROI. -Stay current on industry trends, platform updates, and best practices in e-commerce and retail marketing. -Manage budgets, timelines, and agency/vendor relationships to ensure efficient execution. -Collaborate with sales, product, and creative teams to ensure consistent brand messaging and optimized product presentation across channels. -Lead and mentor a small team of marketing professionals focused on digital merchandising, content creation, and campaign execution. -Drive digital merchandising excellence including enhanced content, A+ pages, SEO optimization, and promotional planning.

Requirements

• pim/dam
• adobe cc
• bachelor's
• 6+ years
• leadership
• digital merch

What You Bring

-Experience with platforms such as Syndigo, Salsify, InRiver or other PIM/DAM systems. -Intermediate abilities to maximize creative & design programs such as Adobe Creative Cloud, Canva, and Generative AI tools -Demonstrated ability to lead teams and manage cross-functional projects. -Proven success in managing marketing efforts for major retailers such as Amazon, Wayfair, Lowe’s, Home Depot, and Ferguson Home. -Strong understanding of digital merchandising principles and tools -Experience in building materials manufacturing (electrical, plumbing, mechanical, or home appliances) is a plus -Bachelor’s Degree in Marketing, Business or a related field required -Present case studies and examples of successful digital campaigns in both B2B and B2C spaces. -Ability to travel up to 25% -Excellent communication, analytical, and project management skills -6+ years of experience in omnichannel marketing, digital merchandising, or e-commerce strategy.

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Benefits

-Matching 401(k) Contribution -12 Paid Holidays -Annual Bonus Eligibility -Health Savings Account -Up to 3 weeks starting Vacation (may increase with tenure) -Employee Stock Purchase Plan – purchase company stock at a discount! -Medical, Dental, Vision, STD, LTD, AD&D, and Life Insurance -Competitive Salary -Matching Gift Program -Educational Reimbursement

About Zurn Elkay Water Solutions

-Headquartered in Milwaukee, weaving product portfolios from sensor-based faucets and filtered bottle fillers into turnkey building solutions. -Financially backed as a pure-play water business, publicly traded on NYSE: ZWS, focused on doubling scale and maximizing opportunities. -Typical projects include outfitting hospitals with hygienic flushing systems, schools with lead-reducing hydration stations, and commercial campuses with low-flow plumbing. -Specialized in water safety, quality, hygiene, flow control, and conservation across healthcare, education, municipal, industrial, residential, and government sectors. -Offers a suite of branded solutions, including Zurn, Elkay, Hadrian partitions, and World Dryer hand dryers, showcasing vertical integration from toilets to hand-drying.

Sector Specialisms