Marketing Manager

Overview

Manage digital marketing for residential developments, supporting sales and brand.

Key Responsibilities

• dynamics crm
• property portals
• website management
• digital marketing
• lead generation
• email marketing

Tasks

-Support the day-to-day activities and proactively help manage performance of the marketing team alongside the Senior Marketing Manager. -Attend site visits across the region to ensure a quality customer journey. -Raise purchaser orders and help manage the invoicing process for marketing related activities. -Manage the online property portals at a BU level. -Work closely with the Sales & Marketing Director, Senior Marketing Manager and Sales Managers to implement overall sales and marketing strategies across all developments. -Manage Dynamics CRM system, monitoring and reporting on key data. -Work closely with external design agency to develop marketing literature and campaigns for UK and overseas launches. -Take ownership and manage the TW website pages, ensuring content is always up to date. -Create and implement digital marketing strategies for each development, in line with business targets. -Manage email marketing creation and strategy. -Input into the planning and organising of sales events and exhibitions both in UK & Overseas. -Manage and improve lead generation campaigns, measuring results. -Help manage design process of all marketing collateral including social media adverts, CGI’s and digital brochures. -Attend weekly project and sales meetings in line with business timetables. -Manage the relationship with our digital marketing agency, measuring and reporting results. -Help design and create outward facing digital correspondence from customer relations team and business newsletters.

Requirements

• cim
• marketing
• residential
• strategic
• analytical
• communication

What You Bring

-Marketing qualification (CIM) -Experience of developing, maintaining and delivering on marketing strategies to meet company objectives -Relevant experience in similar marketing role within the residential property market -Proven interpersonal / motivational skills -Strategic and analytical thinker -The ability to delegate and motivate others -Creative ability -Good verbal and written communication skills

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About Taylor Wimpey

-One of the UK's leading residential developers, specializing in the construction and sale of new homes across the country, with operations across 22 regional businesses. -With a rich history dating back to the 19th century, the company has established itself as a prominent player in the British housing market. -Offers a diverse range of properties, from compact apartments to spacious family homes, catering to various budgets and lifestyle needs. -Innovative schemes such as the 'Own New Rate Reducer' provide competitive mortgage rates for both first-time buyers and existing homeowners, simplifying the path to purchasing a new home. -Operations extend beyond mere construction, encompassing land acquisition, planning, and development of entire neighborhoods, contributing to local infrastructure and amenities.

Sector Specialisms