AirCare Sales Leader

Overview

Lead national contractor loyalty program for Owens Corning HVAC insulation solutions

Key Responsibilities

• program design
• contractor recruitment
• market analysis
• contractor coaching
• crm management
• team leadership

Tasks

-Program Development: Design and implement tiered membership structures and incentive programs (rebates, points systems, recognition, etc.). -Develop strategies to recruit new contractors into AirCare while maximizing participation from existing members. -Lead the AirCare Program: Manage and evolve the AirCare contractor loyalty program to drive growth, engagement, and brand loyalty. -Market Analysis & Feedback Loop: Collect contractor feedback and market insights to drive program improvements and influence product or service innovation. -Contractor Coaching & Support: Ensure that the AirCare team provides ongoing coaching, technical support, and product training to contractors to help grow their business using Owens Corning solutions. -Cross-Functional Collaboration: Partner with Sales, Marketing, Product Management, Finance, and Pricing Strategy teams to align AirCare program goals with broader Owens Corning business objectives. -Team Leadership: Directly manage the team of AirCare Market Development Managers, providing coaching, performance management, and training on contractor engagement strategies. -CRM Development/Management: Oversee CRM integration and enhancements to ensure seamless tracking of contractor activity, program participation, and ROI.

Requirements

• crm
• hvac
• 5+ years
• channel sales
• loyalty
• cross-functional

What You Bring

-Demonstrated expertise in designing tiered membership programs and contractor incentive/rebate structures. -Skilled at working cross-functionally, especially with Sales, Marketing, Product Management, Finance, and Pricing. -Previous involvement in contractor training, loyalty engagement, or technical sales enablement. -Experience leading and coaching field teams to manage and grow contractor accounts. -Proven track record in building materials or insulation industries with distribution partners, with a preference for HVAC channel experience. -Strong understanding of CRM platforms and data-driven sales management. -Ability to travel regularly (up to 60%) to support team, customer, and program needs with advance notice -5+ years of experience in managing contractor loyalty programs, dealer networks, or channel sales initiatives. -Ability to develop and present strategic business plans to executive leadership. -Experience with Owens Corning HVAC products or competitive product lines. -Experience working with home service-based companies across all ownership models (Private Equity, locally-owned, franchised, national/regional footprint, etc.) -Strong interpersonal and communication skills, both written and verbal.

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About Owens Corning

-It weaves innovation into everyday structures—insulating homes, roofing buildings, and reinforcing composites across industries. -Its three engines—insulation, roofing, and fiberglass composites—power projects from family homes to wind turbines and defense systems. -Milestones include inventing centrifugally-spun fiberglass insulation, coloring it trademarked PINK, and even contributing cloth for NASA space suits. -Typical projects range from residential energy-efficiency retrofits and commercial roof installations to industrial composites for auto, defense, and renewable energy.

Sector Specialisms