Copywriter

Aditya Birla Group

The Role

Overview

Create and manage copy for LinkedIn, interviews, scripts, and music marketing.

Key Responsibilities

  • content calendar
  • music marketing
  • copywriting
  • research
  • collaboration
  • linkedin

Tasks

-Help manage the LinkedIn content calendar, ensuring timely and consistent posting. -Contribute to music marketing campaigns, including social content, artist/brand collaborations, and promotional copy. -Collaborate closely with the senior writer/creative lead to brainstorm fresh ideas and ensure consistency in messaging. -Support in writing/researching LinkedIn posts, interview pointers, speeches, scripts, and internal notes. -Conduct quick research to back up content with relevant facts, quotes, or references.

Requirements

  • copywriting
  • social media
  • proofreading
  • storytelling
  • english
  • 4 years

What You Bring

We are looking for a sharp, creative, and detail-oriented Copywriter to join our team. This role is perfect for someone who loves writing, has a flair for social media tone-setting, and can adapt across formats, whether it’s drafting crisp interview talking points, shaping impactful LinkedIn posts (often), scripting for reels (not very often), or supporting music and brand marketing communication. -Adapt tone and style to suit different platforms and audiences. -Strong command of English with an ability to write crisp, clear, and engaging copy. -Familiar with brand and social media communication, thought-leadership content, music and podcast content. -Around 4 years of experience in copywriting, content writing, or communication -Proofread content for clarity, grammar, and alignment with brand voice. -A knack for storytelling and curiosity about business, entrepreneurship, and leadership -Organized, proactive, and someone who respects deadlines -Some background in creative writing, journalism, or music/entertainment marketing. -Ability to handle feedback and iterate efficiently.

The Company

About Aditya Birla Group

-It operates in sectors ranging from metals to telecom, with a strong presence in each. -The group’s business segments include key areas like cement production, retail, financial services, and telecommunications. -With a focus on innovation, it has continually expanded into diverse industries, shaping economies in multiple regions. -It is a leader in the Indian cement industry, owning one of the largest market shares in the sector. -Known for its global telecommunications arm, it has revolutionized the communication landscape in many countries. -The group is committed to building cutting-edge infrastructure, with large-scale projects that drive urban development. -Through its healthcare and retail segments, the group has contributed significantly to improving access to services. -One standout project is its acquisition of global companies to expand market reach, notably in telecom and metals. -The group’s financial strength and commitment to diversified ventures have positioned it as a key player globally.

Sector Specialisms

Metals

Cement

Textiles

Chemicals

Financial Services

Telecom

Carbon Black

Mining

Trading

Renewables

Real Estate

Jewellery

Entertainment

Dining & Experiences

Digital Ventures

Digital Platforms

Paints

Venture Capital

Cellulosic Fibre

Fashion

Yarn

Insulators