Marketing Associate

Overview

Create and implement marketing strategies for assigned multifamily properties.

Key Responsibilities

• digital audits
• marketing tech
• data analysis
• asset management
• branding deliverables
• social media

Tasks

-Provides technical guidance and support to onsite and corporate teams as well as colleagues to include troubleshooting challenges discovered as onsite teams audit digital ad channels for accuracy. -Collaborates with our national, innovation, and in-house creative service teams to implement national initiatives and marketing technology at the site level. -Analyzes reports and presents marketing performance data to internal and external clients by gathering and researching available sources of business intelligence data, partnering with revenue management, and proactively monitoring asset status to set short- and long-range marketing plans. -Supports and collaborates on new business development regionally. -Communicates via webinars, live presentations, social media tools, website content, training manuals, and participation in major internal and external events to enhance engagement and satisfaction of internal and external clients. -Manages onboarding and offboarding of communities within assigned portfolio. -Serves as primary marketing contact for Onsite and Operations teams for an assigned portfolio of sites. -Provides ongoing marketing support to community teams, business leaders, and clients on a dedicated portfolio of assets. Develops tactical marketing campaigns and individual asset marketing strategies that promote each community’s brand and achieves its business goals over the life of the asset. -Manages and organizes the storage of all marketing assets and maintains digital assets. -Recommends preferred design agencies, consults on creative scope of work, distributes requests for proposals, and project manages property branding initiatives to ensure high quality and timely completion of branding deliverables. -Meets with advertising and marketing partners on a regular cadence, reviews proposed service contracts to confirm preferred rates and ideal service levels, recommends creative service providers, monitors and manages advertising suppliers for product performance and service quality, and fine tunes services/budgets in place as needed to achieve optimal results that support asset performance goals. -Supports and contributes to marketing budget recommendations at each individual asset and monitors spend to align with ROI benchmarks. -Assists onsite teams with establishing and implementing social media strategy, email marketing, advertising websites, content and overall customer experience.

Requirements

• bachelor's
• marketing
• 2 years

What You Bring

-Bachelor's degree in Marketing or a related field. -Minimum of 2 years of experience in multifamily marketing.

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Benefits

-Benefits offered for full-time employees. For Union and Prevailing Wage roles, compensation and benefits may vary from the listed information above due to Collective Bargaining Agreements and/or local governing authority. -Corporate Positions: In addition to the base salary, this role may be eligible to participate in a quarterly or annual bonus program based on individual and company performance. -Competitive Medical, Dental, Vision, and Disability & Life insurance benefits. Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service. -6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter). -Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans. -Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy). -Onsite Property Positions: In addition to the base salary, this role may be eligible to participate in weekly, monthly, and/or quarterly bonus programs. -Employee Assistance Program. -Charitable giving program and benefits. -Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays. Plus your birthday off after 1 year of service! Additional vacation accrued with tenure. -401(k) with Company Match up to 6% of pay after 6 months of service. -For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.

About Greystar

-Born in 1993 in Houston and now rooted in Charleston, its founder transformed a niche multifamily operator into a global real-estate powerhouse. -Today it owns, develops, invests in and manages a wide range of rental assets — from apartments and student beds to labs and logistics hubs. -Greystar has shaped skylines with projects like build-to-rent towers in the U.S. and Europe, student villages in Australia and modular living factories in Pennsylvania. -Specialisms span multifamily, student housing, active-adult and single-family rentals, logistics/industrial facilities, life-science campuses and modular construction. -Strategic bets include modular homes, life-science labs, single-family rentals and logistics distribution centers — marking it a versatile real-estate innovator. -With a reputation for vertical integration — managing assets, investments and construction in-house — it stands out in an industry of fragmented players.

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