Leasing and Marketing Manager - University of Akron

Overview

Develop and execute marketing for on-campus housing and summer conferences.

Key Responsibilities

• lead generation
• campaign design
• content management
• performance analytics
• media coordination
• booking management

Tasks

-Identify and pursue new residential prospects (with a focus on transfer students) and summer conference opportunities. -Provide customer service via email, phone, and in-person interactions including work orders and resident support as needed. -Create and maintain promotional materials, including brochures, flyers, email campaigns, and social media content promoting our residential facilities and summer conferences. -Design and implement specialized marketing campaigns to target audiences. -Manage website content in alignment with the university brand strategy. -Track, analyze, and report on marketing campaign performance and engagement metrics. -Develop and execute the annual on-campus living and summer conference marketing plans. -Collaborate with campus colleagues and regional, county, and city leadership to promote academic year housing and short-term summer living options. -Participate in the manager on-call duty rotation. -Coordinate contracted photography, videography, and other media assets for marketing housing initiatives. -Assist the Associate Director of Operations with on-site conference activities, including registration, guest relations, and event support as needed. -Support general facility management and administrative operations, including keys, locks, and card access. -Administer booking of prospective residential conference groups, including contract management, dining service plans, and the collection of associated fees.

Requirements

• 2-3 years
• microsoft office
• adobe creative
• html
• bachelor’s
• leadership

What You Bring

-2–3 years of experience in on-campus housing operations, college event management, hospitality, sales/marketing, or a related field. -Strong interpersonal, communication, and customer service skills. -Ability to build collaborative relationships with university partners and stakeholders. -Proficiency with Microsoft Office and standard office equipment. -Experience with design tools such as the Adobe Creative Suite, Canva, and basic HTML. -Exceptional organizational skills, attention to detail, and ability to multitask in a fast-paced environment. -Bachelor’s degree in business, marketing, communications, hospitality, or a related field. -Ability to work effectively with diverse populations. -Ability to serve in the on-call rotation responding to after-hours incidents and report to campus within 40 minutes -Experience developing targeted marketing campaigns to enhance client engagement and to increase occupancy. -Leadership skills and the ability to take initiative in managing projects.

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