Digital Transformation Manager

Overview

Lead CRM strategy, implementation, and optimization to boost sales and customer engagement.

Key Responsibilities

• data management
• crm development
• system integration
• dashboard reporting
• user training
• kpi management

Tasks

The Digital Transformation Manager is responsible for leading the strategy, implementation, and optimization of the company’s Customer Relationship Management (CRM) systems and processes and other systems. This role focuses on enhancing customer engagement, improving sales and leasing operations, and driving data-driven decision-making across the organization. The Digital Transformation Manager will collaborate with cross-functional teams to ensure that technology solutions align with business objectives and deliver measurable value. -Oversee data management practices, ensuring accuracy, consistency, and compliance with data protection regulations. -Conduct user training sessions and promote CRM adoption across departments. -Lead the planning, development, and continuous improvement of CRM systems to support sales, marketing, leasing, and customer service functions. -Build and maintain strong relationships with clients, vendors, and technology partners to ensure system stability and ongoing innovation. -Establish KPIs and performance metrics to measure CRM success and its impact on business outcomes. -Collaborate with business stakeholders to identify CRM requirements, design tailored workflows, and enhance user experience. -Provide leadership and guidance to internal teams or vendors involved in CRM customization and support. -Manage the integration of the CRM with other systems (e.g., ERP, property management platforms, marketing automation tools). -Develop and maintain CRM dashboards, reports, and analytics to provide insights into customer behavior, sales performance, and campaign effectiveness.

Requirements

• salesforce
• crm platforms
• 5+ years
• bachelor’s
• data analysis
• leadership

What You Bring

-Familiarity with cloud-based CRM solutions and API integrations. -Bachelor’s degree in Business Administration, Information Technology, Marketing, or a related field (Master’s preferred). -Excellent analytical skills with experience in CRM reporting, data analysis, and customer segmentation. -Ability to collaborate effectively with cross-functional teams and manage multiple priorities in a fast-paced environment. -Minimum of 5 years of experience managing CRM platforms, preferably within the real estate industry. -Experience in CRM customization and integration with ERP or marketing tools. -Knowledge of digital marketing automation and lead management tools. -Strong understanding of real estate operations including sales, leasing, and customer lifecycle management. -Proven experience with leading CRM platforms (e.g., Salesforce, Zoho, HubSpot, or Microsoft Dynamics). -Certification in CRM platforms (e.g., Salesforce Administrator or equivalent) is a plus. -Strong leadership, communication, and project management abilities.

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About Al Marwan Real Estate

-The company focuses on a diverse range of property services including development, construction, and management. -With a wealth of experience, the company specializes in creating residential, commercial, and industrial spaces. -The company's key projects include high-end residential developments, large commercial properties, and infrastructure-focused ventures. -Their portfolio highlights a commitment to quality and sustainability, contributing to the UAE’s growing skyline. -The company’s ability to blend modern design with functional architecture makes them stand out in the market.

Sector Specialisms