Head of Marketing

Description

• Oversee marketing budgets and performance measurement.
• Lead multi-channel marketing campaigns across digital, social, print, and events.
• Drive the successful launch of new units and developments, ensuring campaigns are insight-driven and ROI-focused.
• Own brand positioning and ensure consistency across all marketing touchpoints.
• Collaborate with mobilisation and lettings teams to prepare developments for market, including all marketing collateral and launch assets.
• Collaborate with the Group marketing division to ensure a unified, cohesive brand narrative.
• Recruit, lead, and mentor a high-performing marketing team.
• Set clear objectives, manage development plans, and conduct regular performance reviews.
• Build a deep understanding of customer demographics to inform targeted campaigns.
• Ensure all marketing activity is executed on time, to brief, and to a high standard.
• Develop and deliver a comprehensive B2C marketing strategy aligned to business goals.
• Monitor campaign effectiveness and prioritise initiatives based on performance data.
• Present marketing performance, insights, and recommendations to key stakeholders.
• Work closely with senior leadership to support strategic growth initiatives.

Requirements

• Exceptional communication and stakeholder management skills.
• Proven track record of building and developing high-performing marketing teams.
• 5+ years' experience in senior marketing leadership within the property sector.
• Experience in brand development, content strategy, and multi-channel campaign delivery.
• Expertise in digital marketing, analytics, and performance measurement.
• Strong strategic mindset with creative problem-solving ability.

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance