Director, Marketing & Business Development-IV

Description

• Coordinate shopping center visual merchandising, signage and advertising programs
• Responsible for developing and implementing retailer intensification strategies. Promote platform program opportunities to retailers, securing retailer offers to enhance programming
• Maintain effective media relations by fielding media calls and preparing responses
• Identify, create and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the financial sales goals of the property
• Create annual marketing budgets based on retailer dues, allocating mandatory expenses, discretionary expenses and media expenses as appropriate to support platform programming, Simon initiatives and brand messaging in order to achieve center objectives. Responsible for monthly forecasting and maximizing marketing dollars by analyzing ROI
• Participate in Manager on Duty rotation, staff meetings and other relevant management responsibilities as a critical member of the mall management team at each center
• Flawlessly execute all national and/or regional SBV programs and initiatives at the field level
• Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports the corporate marketing objectives and positively impacts the center’s core financial objectives EBIDTA, SBV income, leasing, sales, overage rent, traffic and market share

Requirements

• Excellent interpersonal, communication, selling, and negotiation skills with the ability to use tact and diplomacy when interacting with others
• Ability to think strategically
• Strong team building and coaching skills
• Knowledge of retail management, marketing and advertising and working knowledge of the media industry
• 4-6 years previous experience in sales, sponsorship, strategic marketing, event management, and budgeting
• Ability to handle multiple projects simultaneously
• BA or BS degree with emphasis in sales, marketing, or business
• Superior computer skills combined with the ability to effectively communicate verbally, visually, and in writing are essential to success
• Strong organization and coordination skills

Benefits

• Some overnight travel required
• Flexibility to work varied schedules including weekends and evenings

Training + Development

Interview process

Visa Sponsorship

Security clearance