Area Sales Manager
Sharps Fitted Furniture
stakeholder communication
recruitment management
reporting
team leadership
performance management
Communicates effectively with colleagues, stakeholders and the executive.
Manages designer headcount, working with the RSM, National Recruitment Manager and Sales Training Manager to onboard and develop the best people.
Reporting to the Regional Sales Manager (RSM) in one of our 5 regions, the Area Sales Manager will be a dynamic, sales focused manager who will support the RSM in leading and inspiring a team of field-based, self-employed sales consultants in our industry leading business to customer fitted furniture businesses. You’ll play a key role in developing, managing and motivating performance amongst your team of sales consultants
driving licence
sales management
b2c sales
leadership
analytical
communication
A track record of excellent leadership skills, with the ability to flex his/her leadership style to given situations.
Self-driven and results orientated.
Resilience – the ability to work calmly and effectively under pressure
Strong analytical skills.
These leadership roles demand individuals who can manage cross-functional teams, implement strategic initiatives, and deliver high-quality sales results in a dynamic and fast paced environment.
Good communication skills, using the correct medium for both message and audience, at all levels in the business.
Customer Experience
- Full UK driving licence and willingness for regular travel across a broad territory
- Proven experience in a field-based sales management role
- Background in direct or B2C sales – ideally within furniture, interiors or premium consumer goods
- Strong coaching and leadership skills with a hands-on and motivational style
- Store discount
- Life insurance
- Company car
1973 Founded
Year Established
The company was established over five decades ago, laying the foundation for its growth into a leading UK retailer.
£126M Turnover
Annual Revenue
Generates significant annual revenue, reflecting its strong market presence and business success.
40% More Storage
Space+™ System Advantage
Delivers superior storage capacity compared to competitors, enhancing customer satisfaction and utility.
31+ Showrooms
Retail Presence
Maintains a widespread network of showrooms across the UK, supporting its direct-to-consumer model.
- Began as a bespoke bedroom furniture maker in Leicester.
- Expanded offerings by acquiring DIY-focused Fittingly in Sep 2023 and under-stair specialist Clever Closet in Jun 2024.
- Known for its Space+™ system delivering significantly more storage than rivals.
- Typical projects include fully fitted bedrooms, media walls, home-office setups, walk-in and alcove wardrobes across UK homes.
- Maintains premium service: in-home design consultation, expert installation, and a 15-year guarantee on products.
- Operates with a hybrid business model spanning premium installs and online DIY solutions through multiple brands.
- Some customers report installation delays despite high praise for craftsmanship and professionalism.
- Customer obsession is at the heart of everything we do.
- We are passionate about making people's homes a place they love to be.
- We are always looking for ways to improve the customer experience.
- We aim to deliver outstanding quality, craftsmanship, and design in every project.
- We believe in a collaborative, supportive, and inclusive environment.
- We encourage innovation and creativity in our products and processes.
- We take pride in providing a personalized service to each customer.
2050
Net Zero Emissions Target
A commitment to achieving net zero emissions by the specified year.
- Working towards reducing carbon footprint and minimizing waste.
- Ensuring all materials are sourced sustainably and responsibly.
- Assessing and improving manufacturing processes to increase energy efficiency.
- Prioritizing the use of environmentally friendly materials in products.
- Improving packaging by reducing plastic use and increasing recyclability.
- Promotes a workplace that is diverse, inclusive, and respectful of all individuals.
- Committed to creating equal opportunities for all employees.
- Actively supports the recruitment of individuals from diverse backgrounds and ensures an inclusive work environment.
- Aims for a gender-balanced workforce and has a strong focus on encouraging women into leadership roles.
