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Digital Communications Specialist (In Ofc 4 Days/Wk)
Georgia Power Company
Develop, execute, and optimize email and SMS campaigns for Georgia Power.
10d ago
Intermediate (4-7 years), Experienced (8-12 years), Junior (1-3 years)
Full Time
Atlanta, GA
Office Full-Time
Company Size
6,490 Employees
Service Specialisms
Energy Services
Power Generation
Transmission & Distribution
Renewable Energy Solutions
Electric Utilities
Sustainability Services
Grid Modernization
Smart Grid Solutions
Sector Specialisms
Commercial
Industrial
Energy Efficiency
Solar Energy
Electric Transportation
Utility Services
Electrical Infrastructure
Telecommunications
Role
What you would be doing
campaign tracking
email testing
eloqua build
workflow management
segmentation strategy
industry trends
- Track campaign performance, analyze results, and share insights to drive continuous improvement.
- Test and optimize email campaigns to ensure performance across devices, inboxes, and user preferences.
- Contribute to the planning, execution, and optimization of non-transactional email campaigns (e.g., welcome series, newsletters, storm communications, brand initiatives).
- Stay current on industry trends, compliance standards, and emerging best practices.
- Build and launch engaging email campaigns using Eloqua and other digital tools.
- Collaborate with Marketing, Customer Experience, and Digital teams to align messaging and communication goals.
- Manage campaign workflows and timelines to ensure smooth execution and alignment with business priorities.
- Provide strategic input on email best practices, segmentation, timing, and integration with broader campaigns.
- Support the day-to-day management of email processes, including scheduling, production, QA, and deployment to ensure timely and accurate campaign execution.
What you bring
html/css
eloqua
sms
analytics
5-7 years
project management
- Analytical approach to campaign performance and optimization.
- Please Note: You will be required to be IN the office at 241 Ralph McGill Blvd, Atlanta, GA a minimum of four (4) days per week and/or as additionally required.
- Strategic mindset with an understanding of how email supports the customer lifecycle and broader marketing goals.
- Working knowledge of HTML/CSS for email and comfort with design QA.
- Strong organizational and project management skills; ability to manage multiple priorities.
- Familiarity with SMS campaign strategy and interest in integrated digital customer journeys.
- 5-7 years of experience in email marketing, marketing automation, or digital marketing with expertise in campaign execution, optimization, analytics Hands-on experience building and deploying email campaigns (Eloqua experience preferred).
- Exceptional attention to detail to ensure accuracy, compliance, and polish.
Information not given or found
Training + DevelopmentInformation not given or found
Interview process
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Security clearanceInformation not given or found
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Company
Overview
$11 billion
Annual Revenues
The company generates significant revenue annually, reflecting its large-scale operations and influence in the energy sector.
30 years
Nuclear Expansion Gap
The company was instrumental in bringing nuclear energy back to the US with the first expansion in three decades.
2.7 million
Customers Served
The company provides electricity to a substantial portion of Georgia's population, underscoring its regional importance.
155 counties
Georgia Coverage
The company operates across most of Georgia, highlighting its extensive service area.
- The company evolved from streetcar operations into Georgia’s largest electric utility.
- It manages generation, transmission, and distribution of energy.
- The company operates a diverse energy mix, including coal, gas, nuclear, solar, and hydro, supported by smart grid investments.
- It played a key role in building Plant Vogtle’s new nuclear Units 3 & 4, the first US nuclear expansion in 30 years.
- Typical projects include outage restoration, pole replacements, smart-device deployments, and utility-scale solar installations.
- Ownership by Southern Company gives it regional scale, but it remains the primary power provider for Georgia.
- Standout projects include operating North America’s largest coal plant (Plant Scherer) and co-owning the Edwin Hatch nuclear plant.
- The company is shifting toward renewables and smart grid resilience while maintaining large-scale thermal and nuclear assets.
- Commitment to safety
- Integrity and honesty
- Customer focus
- Operational excellence
- Environmental stewardship
- Community involvement
- Innovation
50% CO2 reduction by 2030
Carbon Emissions Target
Aims to reduce CO2 emissions by half by 2030 compared to 2005 levels.
Net-zero by 2050
Carbon Neutrality Goal
Committed to achieving net-zero carbon emissions across all operations by 2050.
2030 emissions target
Climate Action Milestone
Interim goal to halve CO2 emissions by 2030 as part of the broader net-zero strategy.
- Expansion of renewable energy sources, including solar power
- Ongoing investment in clean energy technology and grid modernization
- Commitment to reducing water usage in power generation
- Increased efficiency and reduced waste in operations
26% workforce
Women in workforce
Percentage of women in Georgia Power's total workforce.
20% leadership
Women in leadership
Percentage of leadership roles held by women.
- Commitment to creating an inclusive work environment
- Participation in workforce development programs aimed at underrepresented groups
- Diversity of thought and innovation encouraged in all company initiatives
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