Director, U.S. Sales

Description

• Partner with Supply Chain, Marketing, Product Development, and Finance to ensure cohesive execution and alignment.
• Establish clear performance expectations and KPIs that support sustainable growth.
• Build, coach, and lead a team of Regional Sales Managers and Pro Sales Managers across the U.S.
• Lead top-to-top meetings, QBRs, and business reviews with key stakeholders.
• Monitor pricing, programs, and profitability to support category performance.
• Develop and execute a cohesive U.S. sales strategy aligned with Peak’s growth targets and brand expansion goals.
• Identify new market opportunities, white-space categories, and regional expansion areas.
• Represent the voice of the customer in internal discussions related to product development, inventory planning, and program execution.
• Deepen existing customer relationships.
• Foster a collaborative, high-performance culture that mirrors Peak’s people-first leadership values.
• Develop annual sales forecasts, budgets, and territory plans.
• Build strong partnerships with The Home Depot merchants, field leadership, and store teams to drive category growth and brand visibility.
• Ensure strong in-store execution, merchandising excellence, and sustained brand presence throughout U.S. retail locations.
• Analyze sales performance, customer insights, and competitive trends to shape future product and growth strategies.

Requirements

• Strong background in building and executing territory plans, annual sales forecasts, and sales budgets, and adjusting plans based on performance and market insights.
• Highly skilled at using data (POS, market share, competitive landscape, store performance) to diagnose issues and build clear, actionable plans.
• Experience developing and executing programs to grow Pro / contractor / trade business through both in-store and account management channels.
• Demonstrated success leading multi-state/national, field-based sales teams (e.g., Regional Sales Managers, Pro Sales Managers) in a distributed environment.
• Proven experience managing strategic relationships with major big-box or home improvement retailers (e.g., national accounts, merchant teams, SSC), including line reviews, business reviews, and joint business planning.
• Strong analytical capability, with the ability to interpret sales metrics and market data.
• Comfortable working in a high-growth, entrepreneurial environment; able to adapt quickly and drive initiatives with urgency.
• Proven experience leading sales teams in the U.S. market, ideally in Home Improvement.
• Exceptional relationship-building and communication skills.
• Advanced negotiation and influence skills; confident leading top-to-top meetings, QBRs, and senior-level presentations with retailers and internal executives.
• Strategic thinker with strong business acumen and the ability to translate strategy into action.
• Strong understanding of retail programs, merchandising, and category management.
• 20+ years of progressive sales leadership experience, ideally within building materials, home improvement, CPG, or retail partnerships.
• Demonstrated success leading distributed teams and fostering a collaborative culture.
• Experience launching and supporting new products at retail, including in-store execution, merchandising, and promotional programs.

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance