
Senior Marketing Business Partner
Terracon
The Role
Overview
Oversees and elevates marketing strategy, execution, and team development across the western US
Key Responsibilities
- marketing integration
- graphic design
- market data
- digital campaigns
- pursuit strategy
- quality control
Tasks
-Assists the M&A team with marketing perspectives and leads the marketing-specific tasks of the integration plans of acquisitions into their region. -Facilitate and provide direction to the graphic design team to prioritize, plan, and produce impactful materials. -Serve as a champion for all initiatives affecting client development and marketing. -Stays at the forefront of the latest research, trends, and industry topics and combines that knowledge with research training, tools, and resources to provide regional market data in the region. -Partner across the corporate marketing and communications department to engage resources and support in the areas of digital, PR, graphic design, etc, so that we can bring those resources into operations in a helpful and strategic manner. Facilitate and provide direction to the graphic design team to prioritize, plan, and produce impactful materials. -Partner with Operating Group client development teams regarding priority major pursuit strategy including activities, proposals, interview coaching, strategic national team connection, and mentoring. Ensure deadlines are met with a high level of quality. Engages APRs/SMEs, ASLDs, Finance, Legal, Safety, etc. on major pursuits at their onset. -Organize, communicate and track national thought leadership and award efforts. -Collaborates with Operations leadership teams to develop and drive marketing plans that align with regional business and growth plans. -Can train, coach, and mentor teams on coordinating a war room, building the pursuit team, establishing team goals, and managing the team to increase our chances of winning major pursuit projects. -Communicates growth strategies and marketing tactics developed for growth areas (sectors and services) at the national level to be adopted by our regions and local offices where applicable. Be a thinking partner for marketing professionals and senior leaders in the region. -Lead safety efforts for the team and ensure the team follows safety rules and guidelines. Responsible for creating and modeling a safe work environment; demonstrates safety practices. Promotes pre-task planning for all projects. -Serves as the marketing leader who oversees the consistency efforts in Operations. Key areas include quality control, onboarding strategy, training and resources, overall marketing structure, and leadership development. -Build relationships with marketing and client development teams, connecting staff and advising on tools, best practices, and available resources (this includes marketing tools and collateral, public relations, CRM enhancements, and digital campaigns). -Promote continuous quality monitoring and improvement on projects and processes. Monitor quality standards and practices. -Serves as a subject matter expert (SME) and quality reviewer in developing and strategizing for pre-sell materials, statements of qualifications, presentations, etc.
Requirements
- western us
- master’s
- aec experience
- certified marketer
- risk management
- 12+ years
What You Bring
-Candidates must be located within one of the states in the western territory above. -Master’s degree preferred. -Demonstrated experience in the Architecture, Engineering, and Construction (AEC) industry. -Certified Professional Services Marketer -Develop an understanding and be aware of project-related risks. Be familiar with what could go wrong on a project and how to protect the Company. Be familiar with company risk policies. -Bachelor’s degree in business administration, marketing or related degree and 12 years’ related experience. Or, in lieu of a degree, a minimum of 16 years’ related experience. -Valid driver’s license with acceptable violation history.
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The Company
About Terracon
-The company’s expertise spans a wide range of sectors, including industrial, infrastructure, energy, and residential, to name a few. -Engineers and scientists work on diverse projects from designing foundations for skyscrapers to providing environmental assessments for infrastructure developments. -They are involved in large-scale projects across the United States, helping to shape cities, improve infrastructure, and protect the environment. -Known for their innovation and commitment, leveraging cutting-edge technologies and deep technical expertise to solve complex challenges in construction and environmental sectors. -The firm’s multidisciplinary approach allows them to offer solutions that integrate geotechnical, environmental, and construction disciplines in a seamless manner.
Sector Specialisms
Environmental
Facilities
Geotechnical
Materials
Industrial
Federal
Technology
Building Enclosure Consulting
Mechanical, Electrical, and Plumbing
Facility Assessment Services
