Continuously evaluate new technologies in the marketing function. Develop a comprehensive global digital customer experience strategy and manage its execution in alignment with the overall brand and business strategy. This includes Web / social media / display advertising campaigns / Marketing app and portal development as appropriate. Work with the centralized marketing team to capitalize on what is readily available and propose future support as appropriate.
Conduct diligent and insightful market research and analysis, evaluating brand position and strength versus the competition, and use this to drive recommendations on product, advertising, and future Brand Strategy. Establish a useful regular review process, utilizing the support of central marketing services to support as required.
Establish a comprehensive process to monitor marketing spend for each activity, consolidating and sharing costs as appropriate, and immediately raising concerns where spend is set to exceed planned amounts.
Identify trends and insights, and optimize spend and performance based on the insights
Collaborate to develop regular market analysis of key regions
Gather voice of the Customer in order to define product content
Collaborate to gather voice of the Customer in order to define product Content
Coordinate, develop and implement launch plans for each new product launch as required.
Work with the brand leaders on campaigns, press releases, customer, and dealer events in accordance with the plan
Work with the centralized marketing group to decide how marketing activities will be executed, including the selection, management and evaluation of external vendors and their product such as advertising agencies and freelancers
Requirements
microsoft
adobe
web design
video editing
bachelor's
project management
Experienced in using various methods of marketing techniques and networks
Microsoft Suite required
Bachelor’s Degree in Marketing or Business
web design, required
digital content creation required
Adobe suite, required
Minimum 3 years marketing experience in marketing and sales support with digital experience
Demonstrated ability to manage multiple projects under tight deadlines and organize/complete multiple projects efficiently with strong attention to detail
Video editing, required
Benefits
We offer competitive salaries, healthcare, holidays, pension, life insurance, LinkedIn Learning,
Training + Development
Information not given or found
Interview process
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Visa Sponsorship
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Security clearance
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Company
Overview
1933 Founded
Year Established
Terex was founded in 1933 and spun out of General Motors.
2024 $2B Acquisition
Expansion into Waste & Recycling
Acquired the Environmental Solutions Group for $2 billion, expanding into new markets.
1991 NYSE Listing
Public Trading Milestone
Terex became publicly listed on the NYSE.
$5B Revenue
Annual Revenue Figure
Achieved over $5 billion in annual revenue with steady profitability.
Operates three core divisions—Materials Processing, Aerials, Environmental Solutions—under over 30 brands.
Materials Processing division builds crushers, screens, conveyors, and biomass equipment for mining, recycling, and infrastructure projects.
The Aerials segment produces telehandlers and work platforms used in construction, entertainment, and maintenance.
Environmental Solutions delivers waste, recycling, and utility machinery, including refuse bodies, balers, digger derricks, and smart-camera devices.
Supports equipment with lifecycle services and financing, fostering long-term customer partnerships.
Manufacturing facilities are located across the Americas, Europe, Asia, and Australia.
History highlights include launching the world’s largest hydraulic excavator and spinning off its mining business in 2010.
Culture + Values
Safety: We put the safety and well-being of our employees, customers, and communities first.
Integrity: We act with honesty and transparency in all we do.
Customer Focus: We are committed to delivering value to our customers by providing quality products and solutions.
Innovation: We continuously innovate and improve in every aspect of our business.
Accountability: We hold ourselves responsible for our actions, decisions, and performance.
Collaboration: We work together across teams, functions, and geographies to achieve common goals.
Environment + Sustainability
2050
Net Zero Emissions Target
Committed to achieving net zero emissions, focusing on a long-term environmental goal.
Committed to reducing the environmental impact of its products and operations.
Focus on sustainability goals including energy efficiency, reducing waste, and minimizing emissions in manufacturing.
Offers eco-friendly products designed to help reduce customers' carbon footprints.
Implemented energy-saving initiatives in global manufacturing facilities.
Inclusion & Diversity
Committed to creating a diverse and inclusive workforce.
Goal to increase the percentage of women in leadership positions and across its workforce.
Launched multiple initiatives to support gender equality, employee resource groups, and leadership development programs.
Actively tracks and reports progress toward diversity and inclusion goals.