
Marketing Coordinator
Abb
The Role
Overview
Coordinate and execute marketing campaigns, content, and digital initiatives for North America.
Key Responsibilities
- campaign management
- process optimization
- bilingual content
- digital tools
- analytics
- marketing assets
Tasks
-Coordination: Plan, execute, and track marketing campaigns, projects, and product launches, ensuring timelines, budgets, and quality standards are met. Support events and promotional activities as needed. -Process improvement: Collaborate with internal teams and external partners to align initiatives with business goals, maintain marketing asset databases, improve workflows, and foster cross-functional knowledge sharing. -Content: Write, edit, and manage bilingual (English/French) content for web, email, social media, print materials, and other marketing collateral while maintaining brand consistency. -Digital support: Leverage digital tools (CRM, CMS, email marketing platforms, social media management, analytics) to implement campaigns, monitor performance, and optimize results.
Requirements
- bilingual
- cms
- analytics
- 3 years
- bachelor's
- project management
What You Bring
-Bilingual (French/English) with excellent written and verbal communication skills; at ease creating clear and professional content across markets and channels. -Skilled in content creation and digital marketing, capable of producing engaging content across marketing channels, and proficient in tools such as CMS, analytics, and social media/email marketing platforms. -3 years of experience in marketing coordination, product marketing, project management, or related roles, with proven ability to coordinate multiple marketing projects in a fast-paced environment. -Excellent organization and project management skills, with strong attention to detail and ability to meet deadlines. -Experience in a technical, manufacturing, or B2B product environment is an asset. -Bachelor's degree in Marketing, Communications, Business, or a related field. -Collaborative and proactive approach, comfortable working cross-functionally to drive projects and process improvements.
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The Company
About Abb
-A global technology leader with a rich history of innovation. -Focuses on electrification, automation, robotics, and digitalization for global industries. -Delivers solutions to improve productivity, energy efficiency, and sustainability. -A key player in sectors like utilities, transportation, manufacturing, and infrastructure. -Notable projects include electrification of rail networks, automation in factories, and energy-efficient grid solutions. -Continues to lead in integrating cutting-edge technologies, combining the digital and physical worlds.
Sector Specialisms
Industrial
Energy
Infrastructure
Buildings
Residential
Commercial
Water Resources
Heavy Civil
Marine
Transport
Utilities
Solar
Wind
Nuclear
Government
Renewables
E-mobility
Data Centers
Smart Buildings
Power Transmission and Distribution
Robotics
Automation Technology
Heavy Electrical Equipment
Electrification
Industrial Automation
Power Grids
