Leasing Consultant

Description

The Marketing Representative coordinates community marketing, leasing, and renewal strategies to meet occupancy, revenue, and resident retention targets. This includes handling all leasing activities for new residents, maintaining resident satisfaction throughout lease terms, and securing lease renewals.

The role supports the on‑site team by prioritizing solutions that improve journey metrics, deeply understanding issues to craft innovative solutions, and acting as an ambassador to residents, prospects, associates, and stakeholders. Additional duties involve project planning, leading cross‑functional change initiatives, and participating in community and industry activities that enhance the company’s market presence.

Daily responsibilities encompass face‑to‑face prospect engagement, property tours, application processing, background checks, and preparation of lease documents. The representative ensures apartments are move‑in ready, monitors market conditions, develops marketing plans, executes off‑site campaigns, manages data in the property management system, maintains show‑unit quality, and follows up with prospects and residents to facilitate leasing decisions and renewals. They also address resident concerns promptly and generate required administrative and financial reports.

• Conduct in‑person leasing: greeting, qualifying, touring, processing applications, and preparing lease packages.
• Inspect and ready apartments for move‑in, coordinating with maintenance as needed.
• Track market trends and competitor activity to shape short‑ and long‑term marketing strategies.
• Implement off‑site marketing tactics, including resident referral programs, employer outreach, and social‑media campaigns.
• Record leasing activity, availability, and resident data using property‑management software (e.g., Yardi).
• Maintain show‑unit and marketing corridor standards through daily inspections and merchandising.
• Follow up with prospects and new residents via email, calls, and thank‑you notes to secure lease agreements.
• Manage lease renewal cycle: prepare renewal communications, contact residents early, and obtain signed agreements.
• Address resident and owner inquiries promptly, resolving issues or directing them to appropriate parties.
• Produce accounting, financial, and administrative reports as required.

Requirements

The position is full‑time with a typical schedule of 9 am–6 pm on weekdays, shorter hours on weekends, and requires availability for weekend shifts. The role demands physical activity such as standing, walking, climbing, and lifting up to 20 lb independently (or 50 lb with assistance), as well as occasional local travel for training or market research.

Candidates must have a high school diploma or GED, a background in sales, marketing, internet and customer service, and the ability to communicate effectively in writing and verbally. Required skills include basic mathematics, reasoning, proficiency with word processing, spreadsheets, and property‑management software (preferably Yardi), as well as internet marketing tools. A valid driver’s license is mandatory; industry certifications are a plus.

• Demonstrated sales, marketing, internet, and customer‑service experience.
• High school diploma or GED.
• Strong written and verbal communication for legal documents and resident interactions.
• Proficiency in basic math for budgeting and financial reporting.
• Ability to generate leads, conduct presentations, qualify prospects, and close sales.
• Skilled with word processing, spreadsheets, and property‑management applications (Yardi preferred); adept at internet marketing tools.
• Valid driver’s license; industry certifications advantageous.

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance