Vice President, Marketing, Sales and Business Development

Description

• Develops analysis of opportunities within existing markets for winning new customers and conducts market research to stay informed of industry trends.
• Manage and continually development the Estimating department within Sterling Crane Canada, ensuring all proposals are answered with a high degree of professionalism and accuracy.
• Develops and leads effective Pricing and sales strategies.
• Interfaces with Contract Management on setting commercial term structure and negotiations of terms and conditions.
• Manages current portfolio of customers and provides ongoing evaluation of opportunities to grow and improve profitability
• Educates, coaches, mentors and trains all customer-facing sales employees on current and relevant tools, such as 80/20, Quad and Quartile analysis and Value Pricing methodologies
• Develops and executes a broad strategy for growth of the crane sector that includes organic sources of sustainable and profitable growth.
• Analyzes and identifies opportunities for geographic expansion in current branch footprint
• Leads all outbound marketing efforts for Sterling Crane Canada, including the use of social media (LinkedIn, Twitter etc.). Inclusive of market engagement through forums, events and conferences.
• Leads and directs the analysis of customers, markets and competition in the crane services and related markets
• Collaborate with business unit leadership, Sector and Corporate resources to deliver on company objectives.
• Continuously improves the skill set and capability of the sales team.
• Assists in developing and executing Strategic plans and Annual Budget for Sterling Crane Canada
• Develops executive level customer relationships with key decision makers

Requirements

• Frequent travel to multiple locations within Canada and interaction with internal stakeholders.
• Minimum of 10 years of Sales Leadership is required.
• Extensive commercial or operational leadership experience in the Crane/construction industry is preferred
• Extensive experience working with general contracts, EPC/M businesses and Engineering firms.
• Bachelor’s Degree in business or a related field (or equivalent) required
• Extensive knowledge of Oil & Gas, Petrochemical, Mining, Power (conventional and renewable) and Civil/Infrastructure industries is preferred

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance