Senior Marketing Specialist (Growth & Conversion) (100% Remote – Chicago Area Preferred) at Win Home Inspection in Chicago, IL | Kablio
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Senior Marketing Specialist (Growth & Conversion) (100% Remote – Chicago Area Preferred)
Win Home Inspection
Provides comprehensive home inspection services to buyers, sellers, and real estate professionals.
Drive growth by creating and optimizing email, landing page, and digital campaigns.
1 months ago ago
Expert & Leadership (13+ years), Intermediate (4-7 years), Experienced (8-12 years)
Full Time
Chicago, IL
Remote
Company Size
500 Employees
Service Specialisms
Full Home Inspection
Home Maintenance Check
Pre‑Listing Inspection
Pre‑Drywall Inspection
Home Buyer Consultation
Home Seller Consultation
One‑Year Warranty Inspection
Post‑Close Inspection
+11 more
Sector Specialisms
Residential
Home Buyers
Home Sellers
Role
Description
a/b testing
landing pages
email marketing
conversion tracking
performance reporting
campaign optimization
Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward.
Continuously refine campaigns through A/B testing, analytics, and conversion tracking.
Develop landing pages and web content that resonate with prospects and drive leads.
Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform.
Work within a collaborative full-stack marketing team where SEO, paid ads, design, and analytics expertise are all in-house.
Design, build, and optimize email marketing campaigns that engage and convert.
Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results.
Report on campaign performance with clear recommendations for improvement.
Requirements
cms
hubspot
mailchimp
google analytics
email campaigns
digital marketing
Experience with website CMS tools (WordPress, Webflow, or similar).
Competitive, proactive, and wired to show measurable results.
100% remote (Chicago preferred).
Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar).
Bonus: experience marketing in a franchise or B2B services environment.
Exceptional writing and editing skills — persuasive, clear, and engaging.
Ability to pivot quickly, test new ideas faster, and accelerate learning.
Demonstrated ability to own projects from start to finish - strategy, execution, testing, optimization.
Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.).
3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content.
Benefits
Information not given or found
Training + Development
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Interview process
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Visa Sponsorship
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Security clearance
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Company
Overview
25 Years
Experience
Dedicated to providing reliable home inspection services across the nation.
Specializing in residential and commercial property inspections, they ensure peace of mind for buyers and sellers.
Their expert inspectors use the latest technology to provide thorough evaluations of home systems, structures, and safety features.
Typical projects include pre-purchase inspections, pre-listing inspections, and inspections for new constructions or major renovations.
Known for its professional and reliable service, they have a nationwide network of certified inspectors.
Their commitment to detailed reports and customer service sets them apart in a competitive market.
Culture + Values
We are committed to providing exceptional service and value to our clients.
Our success is built on a foundation of integrity, professionalism, and trust.
We operate with transparency and respect in every aspect of our business.
We support and encourage personal and professional growth for our team members.
We strive for continuous improvement in every aspect of our business.
We work collaboratively to achieve our shared goals.
Environment + Sustainability
Works towards reducing its carbon footprint.
Committed to sustainable practices in all areas of business operations.
Encourages energy-efficient homes and environmentally conscious building practices.
Does not currently have specific net-zero targets or detailed environmental goals.
Inclusion & Diversity
Promotes an inclusive work environment.
Committed to fostering a diverse team with a variety of perspectives.
No specific gender-related statistics or detailed DEI outcomes available.
Articles
Essential Home Inspection Services
Preventive Home Inspection Services for Homeowners
Latest Insights – WIN Home Inspection Blog