Marketing Manager

Description

• Brief and manage external agencies to ensure timely delivery of marketing tools to support the sales process including development models, CGI imagery, interactive apartment finders and promotional videos.
• Working closely with the relevant Sales Manager to meet sales objectives.
• Share knowledge, coach and provide motivational feedback.
• Preparation and management of the assigned marketing budget for relevant developments with management team.
• Proofread all marketing and sales collateral to ensure information is accurate and in accordance with the brand guidelines printed or digital.
• Media planning and Liaison with the PR agency on press releases, requests for editorial, any potential media opportunities and award entries.
• Research of background development information and defining/producing creative brief for required marketing material.
• Build strong relationships with internal and external stakeholders, agencies and suppliers.
• Evaluate effectiveness of all marketing activities through reporting and analysis to aid future planning of marketing
• Contributor to weekly Sales & Marketing meeting to review market data and sales progress with Sales management and Sales & Marketing Director.
• The production of display materials, invitations and advertising campaigns for international exhibitions and co-ordinating export/delivery accordingly.
• Ensure up to date and accurate content is displayed on the web pages and property portals, instructing updates and production of digital assets accordingly.
• Conduct regular site walks to ensure all developments are looking at their best.
• Plan weekly development email campaigns for sales launches, events and development phases, supported by the Marketing Executive, which will be distributed to the sales database, preferred agents and property portal databases.
• Build collaboration amongst team and peers, resolve issues swiftly.
• Work with the sales team to instruct and project manage show home furniture installations and photography shoots.
• Monitor monthly PPC (Pay Per Click) reports to ensure campaigns are current and performing effectively.
• Research and explore different avenues of digital marketing for each development, planning and tracking targeted digital campaigns.

Requirements

• Experience in a marketing role within the property industry (with experience in traditional and digital marketing, as well and events, comms and PR).
• Effective upward management and project management to meet deadlines.
• Experience using the major web technologies and applications and analysis of marketing performance and reporting.
• Problem solving and influencing team members and peers, turning around objections/resistance.

Benefits

• Virtual GP Service
• Competitive compensation package, car allowance and discretionary bonus.
• Tech Scheme
• Employee Assistance Programme
• Dental Cover
• 25 Days holiday plus bank holidays including a holiday trading scheme and long service days.
• Gym Membership corporate discounts
• Salary sacrifice scheme for electric vehicles
• Group Pension Scheme and Life Insurance.
• Private Medical Insurance.
• Health Cash Plan
• Cycle to Work
• Perkpal (shopping discounts)

Training + Development

Interview process

Visa Sponsorship

Security clearance