Vice President, Product Marketing (AECO) at Autodesk in San Francisco, CA | USD246,400-338,800 | Kablio
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Vice President, Product Marketing (AECO)
Autodesk
Design and make software for architecture, engineering, construction, and entertainment industries.
Drive global AECO product marketing strategy, teams, and campaigns to grow Autodesk's business.
4 days ago ago
$246,400 - $338,800
Expert & Leadership (13+ years)
Full Time
San Francisco, CA
Hybrid
Company Size
11,600 Employees
Service Specialisms
Design
Engineering
Construction
Architecture
Consulting
Product Development
Technology Solutions
Software Development
+2 more
Sector Specialisms
Building Design
Construction
Automotive
Building Product Manufacturing
3D Animation
Architecture
Engineering
Construction Professionals
+12 more
Role
Description
technical content
sales enablement
campaign optimization
integrated campaigns
data insights
audience strategy
Champion an audience-centric, insight-driven approach that connects marketing investment to measurable outcomes
Communicate progress, insights, and impact effectively to executive stakeholders
Define and execute targeted audience strategies for key AECO segments including architects, engineers, builders, and owners/operators
Develop compelling messaging and positioning for Autodesk’s AECO portfolio to drive awareness, adoption, and growth
Engage directly with customers, influencers, and associations to strengthen Autodesk’s reputation and ecosystem relationships
Oversee creation of technical content—white papers, case studies, webinars, and blogs—that demonstrates Autodesk’s depth and credibility
Equip global sales and channel teams with tools, content, and insights to convert demand and accelerate deals
Partner with regional and global teams to ensure alignment and impact in every market
Build strong partnerships with senior leaders across Product, Sales, Industry Strategy, and Corporate Functions to drive shared success
Ensure all materials are technically accurate, customer-relevant, and aligned with Autodesk’s overall product strategy
Shape Autodesk’s AECO narrative, elevating the company’s leadership position across design, build, and operate
Collaborate with sales and sales enablement leadership to refine go-to-market approaches and ensure seamless alignment across the customer journey
Lead the end-to-end marketing strategy for Autodesk’s AECO business, aligning closely with company priorities and revenue goals
Monitor campaign performance and optimize continuously for ROI and efficiency
Build, mentor, and inspire a high-performing global team that delivers excellence and innovation
Build long-term engagement and loyalty through community, advocacy, and education initiatives
Stay ahead of AECO industry trends, challenges, and emerging opportunities to guide strategy and messaging
Develop knowledge transfer programs and assets that clearly articulate Autodesk’s differentiated value
Advocate for AECO marketing priorities across the enterprise and secure alignment and resources to achieve goals
Design and execute integrated marketing campaigns across digital, social, events, media, and partner channels
Partner with Product Management and Engineering to translate technical innovation into customer value and market advantage
Use data and market insights to inform segmentation, targeting, and personalized content delivery
Requirements
mba
saas
b2b
aeco
leadership
analytics
Experience in category creation or transformation marketing
Experience leading large global teams across multiple marketing disciplines
Own pipeline generation and new logo acquisition targets for emerging businesses, including Construction and Water
Understanding of AECO markets, including key trends, technologies, and customer challenges
Track record of fostering high-performance cultures grounded in trust, accountability, and innovation
Strong analytical skills with the ability to balance data-driven decision-making and creative storytelling
Exceptional executive presence, communication, and collaboration skills
Proven record of developing and executing marketing strategies that deliver measurable revenue growth and ROI
MBA or advanced degree in business, marketing, or related field
15+ years of experience in B2B marketing, with significant exposure to SaaS or cloud-based businesses
Background in driving cross-industry go-to-market motions within large, matrixed organizations
Benefits
Information not given or found
Training + Development
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Interview process
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Visa Sponsorship
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Security clearance
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Company
Overview
Pioneered software for 2D and 3D design, revolutionizing industries.
Known for products like AutoCAD, it reshaped architecture, engineering, and manufacturing workflows.
Empowering creators in fields from construction to digital media, enabling more innovative designs.
Develops tools used in iconic projects, from skyscrapers to blockbuster movies.
Pushes the boundaries of design technology, leading the way in artificial intelligence and automation.
Software is a cornerstone in diverse sectors, from industrial to infrastructure, energy, and entertainment.
Cloud-based solutions streamline design processes and foster real-time collaboration across industries.
A leader in 3D design software, with solutions powering projects in every corner of the globe.
Committed to shaping the future of digital design, bringing complex visions to life.
Culture + Values
Innovation: We believe in the power of creativity to push boundaries and change the world.
Collaboration: We work together to create solutions that make a difference.
Customer Success: We are focused on delivering products and services that help our customers succeed.
Sustainability: We are committed to making a positive impact on the planet and communities.
Integrity: We act with honesty and uphold the highest ethical standards.
Inclusion: We embrace diverse perspectives and strive for an environment where everyone belongs.
Environment + Sustainability
Designing products that help users make more sustainable decisions, including tools for low-carbon building design.
Aims to advance climate resilience by providing tools to better predict and plan for climate risks.
Promotes circular design principles and helps customers optimize material use and reduce waste.
Inclusion & Diversity
Leadership Commitment: Has set a goal to increase representation of underrepresented groups in leadership by 2025.
Inclusive Hiring: Implements inclusive recruitment practices and strives for diverse candidate slates for all roles.
Articles
Autodesk Careers
Autodesk Newsroom
Autodesk Products
Founded in 1982
Year of establishment
Marks the beginning of Autodesk's journey in pioneering design software solutions.
35%
Carbon emissions reduction
Significant reduction in overall carbon footprint across all emission scopes since 2019.
30% Female Workforce
Gender Diversity
As of 2023, 30% of the global workforce identifies as female, highlighting progress in gender diversity across the organization.
12 Employee Groups
Employee Resource Networks
Twelve employee resource groups are supported, fostering inclusion and community for diverse populations including women, LGBTQ+, and veterans.
2023
Net-zero commitment
Aiming to achieve net-zero carbon status, a critical step in combating climate change.
25% Leadership Representation
Female Leadership
25% of leadership positions are held by women, indicating strides toward gender parity in executive roles.
2025 Diversity Goal
Leadership Commitment
A strategic initiative to boost representation of underrepresented groups in leadership positions by 2025.