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Technical Business Development Manager
Generac
Drive adoption of utility transfer switch tech, manage approvals, and support sales.
7d ago
Experienced (8-12 years), Expert & Leadership (13+ years)
Full Time
Waukesha, WI
Office Full-Time
Company Size
9,239 Employees
Service Specialisms
Power Generation
Energy Storage
Backup Power Systems
Renewable Energy Solutions
Energy Management
Sector Specialisms
Industrial
Energy
Infrastructure
Buildings
Residential
Commercial
Water Resources
Heavy Civil
Role
What you would be doing
utility partnerships
technical review
product launch
process library
compliance management
market research
- Building and maintaining relationships with key utilities and identifying lead contacts responsible for reviewing new products/technologies.
- Developing a strong understanding of company products, competition in the market and positioning. Following the latest industry developments and stay current on corporate competitors.
- Preparing, entering and tracking the progress of review submissions.
- Partnering with electrical utilities.
- Coordinating technical reviews of products with internal Generac teams as and when required.
- Coordinating and leading the introduction of approved products with Product Management, Marketing and Sales teams.
- Developing a documented library of review process/procedures for each respective utility and disseminating them to stakeholders.
- Finalizing approvals and directing the involvement of cross-functional personnel within Energy Systems to meet performance objectives and customer expectations.
- Working with Authority Having Jurisdictions (AHJ’s) and utility permitting process, ensuring NEC utility compliance.
- Collaborating with Product Management in new product development cycles by helping to specify new product requirements and identifying commercialization efforts to reflect areas of new opportunities in the markets they serve.
- Leading or attending technical trade shows, meter school conferences, inspector trainings, and other industry events as required.
- Developing and maintaining project schedule for each submittal.
- Conducting research to identify new markets and customer need.
- Capturing, quantifying and assisting in prioritizing product updates/alterations that may be needed.
- Maintaining knowledge of industry trends, technologies, and regulations to ensure the company is staying ahead of the curve.
What you bring
master electrician
mba
project management
business development
nec
negotiation
- Knowledge of the residential electrical safety groups, standards and applicable requirements (e.g. NEC, UL, IAEI, IEEE, OSHA, etc.).
- Ability to travel up to 60-70% initially with a reduction in required travel over time (down to :25-35%).
- Previous experience working within the residential electrical industry or managing / developing residential electrical technologies.
- Program management skills and abilities.
- Master Electrician (ME)
- Familiarity with utility meter technology and compliance standards.
- Prior experience developing relationships within the residential electrical industry.
- Project management and organizational skills.
- Experience working with, attending and/or partaking in residential electrical standards groups / committees.
- Various residential electrical certifications / licenses; e.g.:
- Excellent verbal and written communication skills.
- 5+ years of business development or other sales / account management experience.
- Excellent time management and the ability to breakdown large workloads and/or tasks into something manageable and achievable.
- Prior account management experience, specifically, working within a territory and leading a region according to their organization’s growth metrics / expectations.
- The ability to manage long (potentially multi-year e.g. 1-2 year) project cycles, seeing through to closure.
- 7+ years of business development or other sales / account management experience.
- Prior experience managing / leading projects and tracking to timelines, costs and other key project measures.
- Master of Business Administration or Bachelor degree in Electrical Engineering
- Certified Electrical Contractor (CEC)
- The ability to work independently.
- The ability to identify, uncover, and help prioritize new areas of financial / business opportunity.
- Knowledge of internal processes and systems that support the introduction of new products / technologies within key channels / accounts.
- Knowledge of residential generator and energy storage systems.
- Previous experience establishing business to business relationships in a technically oriented industry.
- Excellent preparation of sales materials and presentation skills.
- Bachelor’s degree in business, Marketing, Engineering or equivalent work Experience
- Ability to manage multiple projects.
- Excellent negotiation skills.
- Prior experience collaborating with cross-functional leadership teams.
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Company
Overview
$4.3B Revenue
Annual Income
The company generates over $4.3 billion in revenue annually.
80% US Share
Backup Power Dominance
The company dominates the backup power market, holding about 80% of the US share.
- It began by engineering affordable home standby generators and built its first engine tailored for generator use.
- Its portfolio spans portable units, residential standby systems, large commercial/industrial generators, light towers, power washers, battery storage, and smart-home energy devices.
- Typical projects include outfitting homes for outage resilience, powering construction sites with mobile generators, and deploying microgrid and natural gas generator solutions for commercial clients.
- Innovations include the PWRcell home energy storage line, integration of EV charging and remote monitoring via Mobile Link and Concerto software platforms.
- Generac Gives: a commitment to being a good neighbor and corporate citizen where employees live and work.
- Focus areas include education (especially STEM for underserved youth), first responders, disaster preparedness, veterans & military families, community volunteerism, energy conservation, and clean-energy education & innovation.
- Employee-enabled giving: all full-time employees receive volunteer time off and access to small grants for charities they're involved with.
- Hyper-local impact: philanthropic focus centered on locations where facilities and employees are based.
- Powering Up Education: employees engage in STEM outreach through classrooms, learning events, and facility tours.
- Generac Volunteers: organized teams participate in activities such as food sorting, shelter refurbishment, and STEM mentoring.
- Generac Community Spirit Awards: recognizing the most active volunteers during National Volunteer Appreciation Week.
$440 M investment
Solar + Battery Initiative
The company is investing up to $440 million in a Puerto Rico solar and battery initiative to power 40,000 homes.
$50 M awarded
Clean-Energy Microgrids
Received a $50 million award from the DOE's GRIP program to implement clean-energy microgrids at approximately 100 California water-utility sites, with at least 55% located in disadvantaged communities.
55% in disadvantaged communities
Clean-Energy Microgrids
Implementing clean-energy microgrids at 100 California water-utility sites, with a focus on serving at least 55% in disadvantaged communities.
409 kW solar
Net-Zero Microgrid
Supported a net-zero microgrid at Hotel Marcel, featuring a 409 kW solar installation and 1,012 kWh storage capacity.
- Partnership with DOE on Puerto Rico solar + battery initiative (up to $440 M investment for 40,000 homes)
- Awarded $50 M (via DOE GRIP) for clean-energy microgrids at ~100 California water-utility sites, at least 55% in disadvantaged communities
- Supported microgrid at Hotel Marcel (net-zero, 409 kW solar, 1,012 kWh storage)
- Distributing zero-emissions hydrogen fuel-cell generators in North America via partnership with EODev
- Generac Mobile® lighting towers reduce fuel consumption by up to 75% vs. traditional models via hybrid/battery and LED innovation
- Net-zero target not explicitly stated in publicly available sources
- The 2023 ESG report notes ESG integration but includes no specific DEI goals or gender breakdown.
- Public materials provide no data on female/male workforce percentages, leadership gender representation, diversity recruitment, or retention metrics.
- Neither generac.com nor LinkedIn pages disclose strategic DEI targets or outcomes.
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