Director, Leasing
Asset Living
Oversee leasing strategy, marketing, budgeting, and resident experience for multifamily properties.
21 days ago ago
Expert & Leadership (13+ years), Experienced (8-12 years)
Full Time
Fort Lauderdale, FL
Hybrid
Company Size
8,500 Employees
Service Specialisms
Operations
Due Diligence
Training
Marketing
Financial Planning and Analysis
Human Resources
Advanced Data Analytics
Market Research
Sector Specialisms
Multifamily
Single-family
Affordable Housing
Build-to-Rent
Active Adult
Student Housing
Role
What you would be doing
client management
kpi reporting
property visits
tech integration
budget forecasting
marketing audits
- Manage client relationships, including call cadence and coordination for marketing, leasing, and pricing in collaboration with operations
- Collaborative oversight of shared Marketing Manager(s), if applicable
- Coordinate Virtual Leasing Concierge programming and management, if applicable
- Oversee KPI reporting:
- Conduct frequent property visits (estimated at 40% travel, subject to portfolio performance) across the Southeast, with anticipated national growth
- Establish and maintain client specific SOPs
- Provide people management and leadership:
- Implement and monitor resident experience and retention tracking, including:
- Marketing budget forecasting and tracking
- Ensure tech stack alignment, integration, and training coordination, including:
- Coordinate with Portfolio Managers to track leasing performance and provide proactive forecasting
- Lead marketing audits, including digital presence, ILS listings, and market surveys
- Direct oversight of dedicated Marketing Manager(s), if applicable
What you bring
entrata
yardi
knock
digital marketing
portfolio management
detail‑oriented
- Exceptional attention to detail
- Experience with property management systems such as Entrata, Yardi, and OneSite
- Demonstrated creativity in developing content and marketing plans
- Strong understanding of digital marketing and data analysis to inform recommendations
- Experience with CRMs, including Knock and EliseAI
- Understanding of third-party property management operations
- Proven portfolio management experience
Information not given or found
Training + DevelopmentInformation not given or found
Interview process
Information not given or found
Visa SponsorshipInformation not given or found
Security clearanceInformation not given or found
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Company
Overview
1986-founded
Founded in 1986
The company was established during the savings-and-loan crisis to revitalize struggling properties.
285k units
Manages 285,000 units
Through strategic acquisitions, the company now manages over 285,000 residential units across various sectors.
$55B valuation
Manage $55 billion in assets
The company currently oversees properties valued at $55 billion, reflecting its extensive management capabilities.
40+ states
Operates in 40+ states
The company has a nationwide footprint with operations spanning over 40 states and 9 regional offices.
- It has transformed into a top-ranked third-party manager across multifamily, student, senior, affordable and build-to-rent sectors.
- Typical projects include large-scale apartment communities, student rentals leasing by the bed, affordable housing with HUD oversight, and senior living centers.
- It serves a diverse client base—from institutional investors to single-asset owners—without owning properties itself to avoid conflicts of interest.
- In 2020, it acquired Poetic Digital to bring creative and tech capabilities in-house, enhancing online resident experiences.
- Believing in putting people first, always, includes caring for residents, supporting teams, and investing in communities.
- Committed to excellence and accountability in all efforts.
- Promotes a culture of respect, collaboration, and trust, fostering open communication and inclusivity.
- Encourages innovation, continuous improvement, and adaptability to meet evolving stakeholder needs.
- Invests in people by providing opportunities for professional development and career growth.
By 2030
Net Zero Carbon Footprint Target
The company aims to achieve Net Zero carbon emissions by 2030, demonstrating a strong commitment to climate action.
- Committed to reducing energy consumption, waste, and carbon emissions in operations.
- Focus on minimizing the environmental impact of managed properties.
- Implement energy-efficient systems and promote eco-friendly practices in communities.
- Regularly monitor and report on environmental impact to drive continuous improvement.
- Fosters a culture of inclusion where every team member feels valued and supported.
- The leadership team is committed to promoting diversity across all levels of the organization.
- Offers employee resource groups that support and advocate for diverse communities within the company.
- Continuously reviews recruitment and development processes to ensure diversity and inclusion are embedded in business practices.
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