Marketing Manager
Vistry Group
Promote regional housing developments, generate leads, manage marketing budgets and campaigns.
3 days ago ago
Intermediate (4-7 years), Expert & Leadership (13+ years), Experienced (8-12 years)
Full Time
Tandridge, England, United Kingdom
Office Full-Time
Company Size
4,587 Employees
Service Specialisms
Housebuilding
Property development
Affordable housing partnerships
Mixed tenure homes
Partnership working
Sector Specialisms
Residential
Affordable Housing
Sustainable Home Construction
Community Regeneration
Build-to-Rent Projects
Role
What you would be doing
creative collateral
data analysis
digital optimisation
media planning
budget monitoring
crm communications
- Develop and manage creative collateral required for online and offline marketing
- Undertake rigorous data analysis across marketing channels, Google Analytics and CRM to assess the effectiveness of the marketing strategy in its delivery to support the sales pipeline. Utilise the findings to inform next steps and ongoing optimisation.
- Responsible for the coordination of the entire fit out and launching of development sales outlets in line with company guidelines with external designers and installers.
- Monitor advertising budgets as well as media production costs ensuring budget is spent efficiently whilst reporting to Sales Management as required.
- Manage effective marketing communications to the CRM database
- Manage overall relationship with all appointed external marketing agencies
- Engage with the central communications team in the collation of news content to be used across multiple channels
- Recommend and execute the marketing strategy aligned to the budget as approved by the Sales and Marketing Director, and control expenditure within agreed budget limits
- Manage the optimisation of digital content (media, websites and portals) aligned to central best practice guidance.
- Plan and implement media strategies ensuring targets are achieved.
- Ensure all relevant stakeholders are informed of key departmental developments.
- Overall responsibility for marketing as part of the development set-up meetings, site launches, and new property releases.
- Monitor competitor sales and marketing activities via field contacts and recommend appropriate activity to maximise opportunities and minimise threats.
What you bring
marketing degree
marketing manager
communication
teamwork
decision making
detail
- Confidence to ‘sell’ ideas
- Willing to work extra to meet deadlines as and when the business needs require it
- HND/HNC or Degree in Marketing, or equivalent
- Decision making/problem solving/multi-tasking skills
- Good organisational and planning skills
- Creative thinker
- Good business sense and budget control understanding
- Clear communication of agreed marketing policies and plans to regional sales management and sales teams in areas of advertising, sales promotion and publicity.
- Excellent spoken and written communication skills
- Previous experience as a Marketing Manager within Development preferable
- Ability to work well as part of a team and independently
- Previous experience as a Marketing Manager
- Ability to work under pressure, and accept criticism of work
- Keen eye for detail
- Share save and share incentive schemes
- Salary sacrifice car scheme available to all employees
- Life assurance at 4 x your annual salary
- Employee rewards portal with many more benefits...
- Private medical insurance, with employee paid cover
- Competitive pension scheme through salary sacrifice
- Up to 33 days annual leave plus bank holidays increasing to up to 39 days with service
- Competitive basic salary and annual bonus
- Company car, car allowance or travel allowance
- Enhanced maternity, paternity and adoption leave (remove if FTC)
- 2 Volunteering days per annum
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Interview process
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Company
Overview
£3.78 bn
Revenue in 2024
Reported revenue as part of the FTSE 250, reflecting the company's strong financial performance.
17,500 homes
Annual homes built
Constructs approximately 17,500 new homes annually across the UK, with significant focus on affordability.
- Launched following the merger of Bovis Homes and Galliford Try’s housing arm in January 2020.
- Operates three retail brands—Bovis Homes, Linden Homes, Countryside Homes—and a B2B Partnerships arm.
- Known for timber-frame manufacturing via Vistry Works, boosting quality, speed, and carbon performance.
- Typical projects include mixed-tenure neighbourhoods with schools, parks, orchards, and community facilities.
- Completed major schemes like Meridian Water regeneration and Countryside Partnerships integration in 2022.
- Do the right thing – our ethos applied across all operations
- Integrity, Caring and Quality – our values, striving for sustainable improvement
- Building Better Together – our One Vistry culture, embedding purpose and values
- A culture where you can build something brilliant, with progression for everyone and proactive improvement
- Trust and celebration of teams, creating an environment where everyone can bring their true selves and face challenges together
- Focus on rewards, career progression and personal fulfilment as recognition for a job well done
42% Emissions Reduction
Scope 1 & 2 Emissions Cut
Achieved a 42% reduction in absolute Scope 1 and 2 emissions by 2030, using a 2022 baseline.
51.6% Reduction
Scope 3 Emissions per m²
Reduced Scope 3 emissions intensity by 51.6% per m² of completed housing by 2030, using a 2022 baseline.
97% Waste Diversion
Construction Waste Recycling
97% of non-hazardous construction waste was diverted from landfill in 2023, with 6.34 tonnes per 100 m².
5.3% Emissions Drop
Scope 1 & 2 Progress
Reduced absolute Scope 1 and 2 emissions by 5.3% between 2021 and 2023, though with an 8.8% rebound in 2023.
- Modern timber-framed offsite construction to reduce GHG, costs and environmental impact
- Carbon Action Plan updated post-merger; full transition plan due September 2024
- Low-carbon heating systems (e.g., air source heat pumps) installed across multiple developments
- 185 zero-carbon ready homes at Tolgus and 54 AECB Passivhaus-lite homes at North Whiteley handed over; 310 net-zero-carbon (regulated energy) homes at Kenilworth
August 2024
Joined Stonewall’s Diversity Champions
The company became a member of Stonewall’s Diversity Champions programme, demonstrating commitment to LGBTQ+ inclusion and equality.
Gold Award
Defence Employer Recognition Scheme
Recognized for active support of the Armed Forces community, achieving the highest accolade in 2019.
November 2023
Partnered with Black Professionals In Construction
Collaboration aimed at enhancing ethnic minority representation and career development in construction.
Over 100
Trained mental health first-aiders
Committed to mental health awareness with over 100 employees trained to provide initial support.
- Employee Engagement Survey gathers feedback on D&I, informing positive change
- Four employee networks: Women’s Network; REACH (Race, Ethnicity And Cultural Heritage); Pride; Accessibility Allies
- Reverse‑mentoring programme connecting senior leaders with minority‑group colleagues
- All employees complete ‘Diversity and Inclusion Essentials’ e‑learning via Vistry Learn
- Signatory of Armed Forces Covenant and Social Mobility Pledge; BuildForce & Salute My Job partnerships
- ‘Time to Talk’ sessions supporting mental‑health dialogue
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