Manager, Campaign Operations

Description

• Enablement and Training: Develop and roll out enablement tools and training programs for our enterprise marketing managers to ensure they can effectively leverage our campaign operations capabilities.
• Strategic Partnership: Act as a key consultant for marketing stakeholders, providing expert guidance on best practices for campaign setup, legal compliance, deliverability, and performance optimization.
• Lead and Scale: Own the end-to-end global campaign execution process, managing a team of specialists to deliver high-quality, timely marketing campaigns across multiple channels.
• Global Expansion: Develop and execute a plan to scale campaign operations support for our international teams in the UK, Mexico, and beyond.
• AI and Automation: Champion the use of AI tools to innovate and create efficiencies within your team's workflows and for your stakeholders.
• Process Innovation: Design, implement, and optimize scalable frameworks and standard operating procedures for campaign intake, execution, and reporting, with a focus on leveraging offshore teams for efficiency.
• Performance Analysis: Analyze campaign and team performance KPIs to identify opportunities for optimization and work with go-to-market teams to implement improvements.
• Technology and Systems: Partner with the marketing systems team to translate business requirements into technical designs for our marketing technology stack, ensuring it supports our global campaign needs.

Requirements

• Strategic Mindset: You are not just an executor, but a strategic thinker who can see the bigger picture and build for the future. You are comfortable with ambiguity and have a knack for turning unclear requirements into actionable plans.
• Process-Oriented: A passion for building efficient and scalable processes, with a keen eye for detail and a commitment to quality.
• Experience: 6+ years of experience in marketing operations, with a focus on campaign execution and marketing automation in a B2B environment.
• Leadership: Proven experience leading and mentoring a team of technical talent, with a "player/coach" mindset. Experience managing and optimizing processes with offshore or distributed teams is highly desired.
• AI Acumen: Professional experience using AI tools to innovate and improve business processes.
• Consultative Skills: Strong communication and presentation skills, with the ability to act as a trusted advisor to stakeholders at all levels. You can confidently drive conversations to define requirements and priorities.
• Technical Expertise: Deep hands-on expertise with Marketo and Salesforce is essential. Experience with a broad marketing technology stack is a plus.
• Adaptability: Thrives in a fast-paced, hyper-growth environment with shifting priorities. You are a proactive problem-solver who can manage multiple projects simultaneously.

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance